Remote Shopper Marketing Lead for Retail Programs

Pear Bureau Northwest - USA Pears ?; Portland (OR); Remote; USD 130,000 - 150,000; Full time

Job summary

USA Pears is seeking a dynamic Shopper Marketing Manager to lead retail marketing and drive sales across the Western Region and national accounts. This remote role crafts strategic shopper programs, strengthens retailer partnerships, and supports Northwest pear movement throughout the season.

You will focus on category management, data-driven marketing, and building strong customer partnerships while representing Washington and Oregon pear growers.

Qualifications

• Bachelor's degree preferred or equivalent food industry experience (3+ years).
• Experience in retail marketing, shopper marketing, category management, or produce merchandising.
• Knowledge of retail produce buying practices and operations.
• Existing US grocery retail and wholesale relationships.
• Strong communication, presentation, and relationship-building skills.
• Analytical and problem-solving abilities.
• Ability to work independently from a home office.
• Proficiency with Microsoft 365 applications (Teams, Word, Excel, PowerPoint, Outlook).
• Willingness to travel regularly and manage a flexible schedule.
• Ability to lift up to 50 pounds.

Responsibilities

• Leverage relationships to manage strategic retail and wholesale partners.
• Create and execute seasonal marketing and merchandising programs.
• Analyze account performance using Circana, Nielsen, SPINS and 84.51 data.
• Develop customized recommendations, merchandising strategies, and promotions.
• Negotiate and manage promotional programs (in-store sampling, contests, coupons, loyalty, ecommerce, events).
• Collaborate with sales and marketing teams to optimize programs.
• Manage budgets and ensure funding guidelines compliance.
• Travel within territory to support customer relationships and programs.
• Deliver reports and updates for leadership and stakeholders.

Skills

Retail marketing

Category management

Produce merchandising

Data analysis

Communication

Relationship building

Microsoft 365

Travel readiness

Independent work

Physical stamina

Education

Bachelor's degree preferred

Tools

Circana

Nielsen

SPINS

84.51

Job description

USA Pears is seeking a dynamic Shopper Marketing Manager to lead retail marketing and drive sales across the Western Region and national accounts. This remote role crafts strategic shopper programs, strengthens retailer partnerships, and supports Northwest pear movement throughout the season.

You will focus on category management, data-driven marketing, and building strong customer partnerships while representing Washington and Oregon pear growers.