Remote Senior Paid Media & Google Ads Strategist

Bloom Digitals; United States; Remote; MXN 299,000 - 340,000; Full time

Benefits offered by this job

Major and minor medical expense保险

Mental health support

Up to 3 days of sick leave with full,

Vacation bonus 25% of vacation days

Professional Growth & Upskilling

Christmas bonus (Aguinaldo)

Job summary

Bloom Digitals is seeking a Senior Media Buyer with a Google Ads focus to lead our Google strategy and contribute across Meta and other paid channels. You will execute, lead, and train teams while partnering with clients on paid media strategy.

The role emphasizes end-to-end campaign management, cross-channel optimization, and proactive performance improvements in a fully remote setting. Strong English proficiency and 5+ years of experience are required.

Qualifications

• 5+ years of hands-on experience scaling and managing Meta Ads and Google Ads.
• 5+ years of hands-on eCommerce brands.
• Professional proficiency in English, verbal and written.
• Strong experience across Meta full-funnel strategies as well as Google Search, Shopping, Performance Max, and YouTube.
• Deep understanding of performance marketing principles, CRO, and eCommerce funnels.
• Advanced knowledge of analytics, tracking, and attribution.
• Proficiency with ad platforms, Shopify, Google Tag Manager, and Google Analytics.
• Fluency in English.
• A highly accountable, strategic, and autonomous working style.

Responsibilities

• Own the end-to-end strategy, optimization, and execution of Google Ads campaigns, including Search, Shopping, Performance Max, and YouTube.
• Build scalable media strategies that align with budget allocations, client goals, and full-funnel KPIs (LTV, ROAS, MER, CAC).
• Lead scaling decisions, budget allocation, and forecasting across accounts.
• Audit, maintain, and set up attribution and tracking using Shopify, conversion APIs, Google Tag Manager, and Google Analytics.
• Act as a hands-on senior media buyer managing full-funnel campaign structures for Meta Ads.
• Collaborate with creative strategists to guide iteration cycles, testing frameworks, and Meta ad concepts.
• Analyze Meta performance to drive optimizations across bidding, structures, creatives, and audiences.
• Ensure strong alignment between Meta and Google strategies to maximize blended performance.
• Lead and coordinate internal Google Ads training sessions for media buyers and account teams.
• Document and develop Google Ads testing methodologies, playbooks, and best practices.
• Support the upskilling and onboarding of mid-level and junior media buyers.
• Serve as the internal Google Ads subject-matter expert for escalations and audits.
• Translate performance data into structured testing roadmaps and actionable insights across channels.
• Partner with creative and CRO teams to inform landing page optimization, ad strategy, and conversion improvements.
• Proactively surface strategic recommendations, opportunities, and insights to clients across all paid media channels.
• Attend client calls to support cross-channel planning or paid media strategy (Google, Meta, TikTok, Amazon) and communicate clearly with clients and account managers.

Skills

Meta Ads

Google Ads

eCommerce

Analytics & Tracking

Strategic thinking

Project leadership

Tools

Shopify

Google Tag Manager

Google Analytics

Job description

Bloom Digitals is seeking a Senior Media Buyer with a Google Ads focus to lead our Google strategy and contribute across Meta and other paid channels. You will execute, lead, and train teams while partnering with clients on paid media strategy.

The role emphasizes end-to-end campaign management, cross-channel optimization, and proactive performance improvements in a fully remote setting. Strong English proficiency and 5+ years of experience are required.