(Remote) Senior Corporate Marketing and Content Specialist

Aeroflow Inc.; Atlanta (GA); Remote; USD 60,000 - 100,000; Full time

Job summary

An innovative company is seeking a Senior Corporate Marketing and Content Specialist to lead B2B content strategies and campaigns. This role involves collaborating with internal and external partners to create impactful content that drives engagement and visibility. You'll manage the content calendar, optimize for SEO, and develop various marketing materials. If you're a strategic thinker with a passion for storytelling and data-driven results, this opportunity offers the chance to make a significant impact in a rapidly growing industry. Join a dynamic team dedicated to transforming healthcare marketing.

Benefits

Health Plans with FSA or HSA options

Dental and Vision Insurance

401K with Company Match

12 weeks of parental leave

Paid Holidays

PTO Accrual from day one

Employee Assistance Programs

Qualifications

• 5+ years of content marketing experience with proven strategy execution.
• Strong copywriting skills across various formats and platforms.
• Ability to analyze data and optimize content based on performance.

Responsibilities

• Lead development and execution of B2B content campaigns.
• Manage the content/editorial calendar across corporate channels.
• Collaborate with SEO team to enhance content visibility and performance.

Skills

Content Marketing

SEO Best Practices

Copywriting

Project Management

Data Analysis

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Communications

Bachelor’s degree in Journalism

Tools

Google Analytics

LinkedIn Ads

Google Ads

Google Tag Manager

Job description

(Remote) Senior Corporate Marketing and Content Specialist

Join to apply for the (Remote) Senior Corporate Marketing and Content Specialist role at Aeroflow Health

(Remote) Senior Corporate Marketing and Content Specialist

Join to apply for the (Remote) Senior Corporate Marketing and Content Specialist role at Aeroflow Health

Aeroflow Health – Sr. Corporate Marketing & Content Specialist (Remote)

Aeroflow Health is made up of creative and talented associates who are transforming the home medical equipment industry. Our patient-centric business model is founded on innovation through technology and cutting-edge delivery platforms. We have grown to be a leader in the home medical equipment segment of the healthcare industry, are among the fastest-growing healthcare companies in the country and recognized on Inc. 5000’s list of fastest-growing companies in the U.S.

As Aeroflow has grown, so has our need for bold, strategic storytellers. We’re actively building a best-in-class Corporate Marketing team to elevate our B2B brand presence, expand thought leadership, and create integrated content campaigns that drive visibility, value, and engagement with key stakeholders.

The Opportunity

We are seeking a Sr. Marketing Content Specialist who will have full ownership over content development and strategy execution across our corporate channels. This individual will play a critical role in positioning Aeroflow as a premier partner to payors, providers, and healthcare organizations, and must be both strategic and execution-focused.

You’ll collaborate with internal SMEs, business unit leaders, and external PR and SEO partners to develop a content engine that moves the needle—driving qualified leads, thought leadership visibility, and campaign performance. You'll know how to translate ideas into strategy, and strategy into measurable outcomes.

Your Primary Responsibilities

• Lead the development and execution of B2B content campaigns, working cross-functionally with stakeholders
• Own the content/editorial calendar across all corporate channels
• Create blog posts, newsletters, landing pages, webinars, and long-form articles with a sharp eye on SEO and conversions
• Partner with SEO team to turn keyword strategies into content that ranks and performs
• Define KPIs for each piece of work, track results, and optimize based on performance
• Collaborate with our PR agency to push thought leadership, tell big stories, and build executive visibility
• Manage Aeroflow’s LinkedIn presence — campaign planning, scheduling, and reporting on post-performance
• Oversee payor-facing communications, including newsletters and campaigns
• Interview internal experts and turn complex information into clear, powerful content
• Recommend ways to tighten marketing operations and boost campaign results
  
  

Skills For Success

• You don't wait to be told what to do—you drive the process
• You think in terms of results, not just activity
• You can pivot fast when needed, without losing your focus
• You know how to talk to different audiences, at all levels, without losing the message
• You love data and use it to sharpen your next move
  
  

Must-Have Qualifications

• Bachelor’s degree in Marketing, Communications, Journalism, or a related field
• 5+ years of content marketing and/or communications experience
• Proven experience building and executing content strategies independently
• Strong copywriting skills across formats: short-form, long-form, promotional, and thought leadership
• Working knowledge of SEO best practices, keyword strategies, and analytics
• Familiarity with LinkedIn Ads, Google Ads, GA4, and GTM
• Excellent organizational and project management skills
• KPI-focused and metrics-driven
• Strong collaboration skills with the ability to influence cross-functional teams
  
  

Nice-to-Have Qualifications

• Healthcare industry experience, particularly DME or payer/provider communications
• Experience managing external agencies (PR, SEO, Digital)
• Background in email marketing and integrated media strategies
  
  

Breakdown of Responsibilities (Subject to Change):

• 70%: Content creation and management of the editorial calendar
• 20%: Internal collaboration with marketing, brand, and digital teams
• 10%: Cross-functional collaboration with business units and external vendors
  
  

What We Look For

We are looking for highly motivated and talented individuals who have the ability to think strategically and help us continue to grow and evolve as a Corporate Marketing function. A willingness to be flexible and manage through shifting priorities will be advantageous in this role.

What Aeroflow Offers

Competitive Pay, Health Plans with FSA or HSA options, Dental, and Vision Insurance, Optional Life Insurance, 401K with Company Match, 12 weeks of parental leave for birthing parent/ 4 weeks leave for non-birthing parent(s), Additional Parental benefits to include fertility stipends, free diapers, breast pump, Paid Holidays, PTO Accrual from day one, Employee Assistance Programs and SO MUCH MORE!!

Here at Aeroflow, we are proud of our commitment to all of our employees. Aeroflow Health has been recognized both locally and nationally for the following achievements:

• Family Forward Certified
• Great Place to Work Certified
• Inc. 5000 Best Place to Work award winner
• HME Excellence Award
• Sky High Growth Award
  
  

If you’ve been looking for an opportunity that will allow you to make an impact, and an organization with unlimited growth potential, we want to hear from you!

Aeroflow Health is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.

Seniority level

• Seniority level

  Associate

Employment type

• Employment type

  Full-time

Job function

• Job function

  Management and Manufacturing

• Industries

  Medical Equipment Manufacturing

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