Remote Senior B2B Paid Social Lead

Bazeta; Northern (KY); Hybrid; USD 84,000 - 100,000; Full time

Benefits offered by this job

Remote-first culture

Unlimited PTO

Work from anywhere options

401(k) matching

Medical, Dental, Vision, Life

Job summary

Wpromote is seeking a Senior Manager, Paid Social B2B to lead day-to-day strategy and execution for enterprise and mid-market clients. You will translate complex buyer journeys into data-driven, full-funnel campaigns, partnering with analytics, paid search, and programmatic teams to drive demand and pipeline.

Remote-first culture with strong benefits and growth opportunities. This role requires hands-on expertise in LinkedIn and Meta, plus ABM experience, and offers collaboration across multiple

Qualifications

• 3-5 years of paid social advertising experience, focused on B2B, SaaS, or lead gen.
• Experience executing full-funnel B2B social campaigns that drive pipeline.
• Strong knowledge of LinkedIn Ads and Meta, and ABM strategies.

Responsibilities

• Lead day-to-day social strategy development and activation for assigned B2B clients.
• Translate buyer journeys into tactical, data-informed campaigns across funnel stages.
• Optimize multi-stage funnel strategies including ABM, CRM retargeting, and asset promotion.
• Collaborate with analytics, paid search, and programmatic teams to drive demand.
• Provide measurement and insights tying paid social to leads and pipeline.

Skills

Paid social advertising

B2B lead generation

Full-funnel campaigns

ABM targeting

CRM retargeting

Data-driven strategy

Cross-functional collaboration

Communication skills

Education

Bachelor’s degree in Marketing/Business/Analytics

Tools

LinkedIn Ads

Meta Ads

CRM platforms (Salesforce/HubSpot)

Job description

Wpromote is seeking a Senior Manager, Paid Social B2B to lead day-to-day strategy and execution for enterprise and mid-market clients. You will translate complex buyer journeys into data-driven, full-funnel campaigns, partnering with analytics, paid search, and programmatic teams to drive demand and pipeline.

Remote-first culture with strong benefits and growth opportunities. This role requires hands-on expertise in LinkedIn and Meta, plus ABM experience, and offers collaboration across multiple