Remote Retail Experience Marketing Lead

Lids; Pittsburgh (Allegheny County); À distance; USD 85 000 - 115 000; Plein temps

Avantages offerts par ce poste

Medical coverage

Dental coverage

Vision coverage

Employee discount

Paid time off

Education discounts

Early wage access

Bonus eligibility

Résumé du poste

Lids is seeking a Retail Experience Marketing Manager to lead visual merchandising strategy for DICK’S Sporting Goods environments. You will translate brand priorities into compelling in-store experiences that drive traffic and sales across a large retail footprint.

You will manage timelines, budgets, and partners, collaborating with Go-To-Market, creative, and operations teams to ensure on-brand execution and scalable solutions. This role requires leadership and cross-functional influence.

Qualifications

• Bachelor’s degree in Visual Merchandising, Marketing, Design, Retail Management, Business, or a related field
• 5+ years of experience in visual merchandising, retail marketing, store design, retail experience, or a related role, preferably within a multi-store or wholesale retail environment
• Proven experience developing and executing visual merchandising programs across a large retail footprint
• Strong understanding of in-store customer journeys, product presentation, signage, fixtures, space planning, and retail implementation
• Experience managing vendors, production partners, installation teams, budgets, and complex project timelines
• Ability to translate strategic and commercial objectives into clear, actionable, and visually compelling retail solutions
• Strong project management, organization, communication, presentation, and stakeholder management skills
• Ability to influence cross-functional and external partners while managing multiple priorities in a fast-paced environment
• Proficiency in Microsoft Office & PowerPoint; familiarity with Adobe Creative Suite, planogram, space-planning, or project-management tools is preferred

Responsabilités

• Lead the visual merchandising strategy, planning, and day-to-day execution for Lids within DSG locations.
• Own the development of visual standards, merchandising guidelines, signage direction, fixture concepts, and store-level execution tools.
• Partner with DSG stakeholders and internal teams to align visual merchandising priorities, production requirements, installation timing, approvals, and store execution.
• Collaborate cross-functionally with Go-To-Market, creative, merchandising, planning, operations, store design, procurement, and account teams to bring retail concepts to life.
• Translate goals, consumer insights, product stories, and brand priorities into clear visual merchandising strategies that support traffic, conversion, attachment, and sales growth.
• Lead retail experience planning for new store openings, and existing shop-in-shop environments.
• Develop creative briefs and provide clear direction to internal creative teams, agencies, vendors, and production partners from concept through final execution.
• Manage timelines, budgets, scopes, production, shipping, installation, and deliverables across multiple concurrent projects, proactively identifying risks and resolving execution challenges.
• Conduct store visits and execution audits, gather field feedback, and identify opportunities to improve visibility, compliance, functionality, and the overall consumer experience.
• Establish measurement plans and report on program performance using store execution, sales, traffic, and other available business indicators to inform future investment and optimization.
• Identify scalable solutions that balance creative impact, partner requirements, operational feasibility, cost efficiency, and speed to market.
• Maintain strong knowledge of retail, visual merchandising, sports lifestyle, headwear, and competitive trends, applying relevant insights to keep the in-store experience current and differentiated.
• Support the development and management of annual visual merchandising and retail experience budgets, vendor relationships, and partner funding opportunities.

Connaissances

Visual merchandising

Retail marketing

Store design

Project management

Stakeholder management

Communication

Presentation

Formation

Bachelor's degree in Visual Merchandising, Marketing, Design, Retail Management, Business, or related field

Outils

PowerPoint

Adobe Creative Suite

Planogram software

Space planning tools

Description du poste

Lids is seeking a Retail Experience Marketing Manager to lead visual merchandising strategy for DICK’S Sporting Goods environments. You will translate brand priorities into compelling in-store experiences that drive traffic and sales across a large retail footprint.

You will manage timelines, budgets, and partners, collaborating with Go-To-Market, creative, and operations teams to ensure on-brand execution and scalable solutions. This role requires leadership and cross-functional influence.