Remote Product Marketing Manager - GRC & GTM Messaging

The Wrap; United States; Remote; USD 70.000 - 80.000; Vollzeit

Zusammenfassung

Mitratech is seeking an Associate Product Marketing Manager, GRC to shape go-to-market for key products in the GRC portfolio. You will craft positioning, messaging, and sales enablement in collaboration with Product Marketing, Product Management, Sales and Demand Gen.

You will translate complex product and market data into clear customer-facing content, run launches, and leverage AI tools to streamline workflows while delivering measurable impact across US teams.

Qualifikationen

• 2-3 years of relevant experience in product marketing, B2B technology, SaaS, risk, compliance, or a related field.
• Experience working cross-functionally with Product, Sales, Marketing, or Customer teams.
• Strong written and verbal communication skills, with the ability to simplify complex products and concepts for different audiences.
• Experience creating marketing and sales enablement materials for B2B audiences.
• Comfortable conducting market and competitive research and turning findings into practical insights and assets.
• Strong organizational skills and the ability to manage multiple projects and deadlines.
• Comfortable working with marketing or business metrics and using data to inform decisions.
• Hands-on experience using AI tools to improve research, content creation, analysis, or marketing workflows.
• Experience in GRC, risk, compliance, cybersecurity, legal technology, or enterprise SaaS is an asset.
• Bachelor’s degree in Marketing, Business, Communications, or a related field is an asset.

Aufgaben

• Launch go-to-market activities for new products, capabilities, and feature releases.
• Translate product updates into launch messaging, sales materials, presentations, and other customer-facing assets.
• Coordinate with Product Management, Demand Generation, Customer Marketing, and Sales to support launch execution.
• Develop messaging and materials to support cross-sell and upsell initiatives.
• Help ensure product positioning is consistently represented across marketing and sales channels.
• Develop and maintain sales enablement materials including buyer's guides, competitive guides, presentations, FAQs, objection-handling resources, and product messaging.
• Manage the internal sales enablement tool and sales asset repository.
• Support sales training and internal communications around new products, releases, positioning, and competitive insights.
• Provide timely support for sales requests related to product messaging, competitive information, and deal-specific needs.
• Use AI tools to streamline research, competitive monitoring, content development, and other repetitive marketing workflows.
• Help test, improve, and maintain AI-assisted workflows while ensuring outputs remain accurate and aligned with business needs.
• Come up with new ways to use AI in the PMM lifecycle and build skills and agents to assist
• Monitor competitors, market trends, customer needs, and developments across the GRC landscape.
• Support the development and ongoing maintenance of competitive battlecards and sales resources for assigned products.
• Support win/loss analysis by organizing feedback and identifying trends.

Kenntnisse

Product marketing

B2B marketing

SaaS

Cross-functional collaboration

AI in marketing

Data-driven

Ausbildung

Bachelor’s degree

Tools

Sales enablement tool

AI tools

Jobbeschreibung

Mitratech is seeking an Associate Product Marketing Manager, GRC to shape go-to-market for key products in the GRC portfolio. You will craft positioning, messaging, and sales enablement in collaboration with Product Marketing, Product Management, Sales and Demand Gen.

You will translate complex product and market data into clear customer-facing content, run launches, and leverage AI tools to streamline workflows while delivering measurable impact across US teams.