Remote Part-Time Campaign Planning & Copy Specialist

Cuento Marketing; San Diego (CA); Hybrid; USD 34,000 - 55,000; Part time

Benefits offered by this job

Remote work option

Office in San Diego (optional)

Job summary

CUENTO Marketing is seeking an Advertising Specialist to support the planning and creative side of paid campaigns for a range of clients. The focus is on strategy and production—campaign planning, flow charting, ad copy and traffic documentation—not on platform buying.

You’ll work with account leads and our ad tech team to translate strategy into clear, buildable plans: map flows, draft copy, prep traffic docs, and report performance for clients and internal teams.

Qualifications

• 3–5 years of experience in advertising, media planning or campaign production.
• Strong experience building flow charts, traffic docs and campaign plans.
• Excellent copywriting and editing skills across ad formats.
• Highly organized with strong attention to detail and documentation.
• Experience collaborating with creative and media/ad tech teams.
• Familiarity with paid social, display, and/or video advertising conventions.
• Ad platform/ad tech experience a plus
• Agency environment experience a plus

Responsibilities

• Build campaign flow charts mapping channels, placements, timing and budget allocation.
• Write and edit ad copy across formats aligned with campaign strategy.
• Prepare traffic documents and creative specs for internal teams and ad tech partners.
• Coordinate campaign timelines and deliverables across creative, ad tech and account teams.
• Support development of media plans in partnership with account and ad tech leads.
• Compile and format campaign reporting into clear, client-ready recaps.
• Maintain organized campaign documentation (specs, copy decks, asset trackers, flow charts).
• Partner with design/creative to develop campaign assets and ensure ad copy and concepts align with campaign objectives.
• QA ad copy, specs and traffic docs for accuracy before handoff.
• Support post-campaign wrap-ups, pulling learnings into future planning

Skills

Flow charts

Copywriting

Traffic docs

Campaign planning

Organization

Tools

Ad tech basics

Job description

CUENTO Marketing is seeking an Advertising Specialist to support the planning and creative side of paid campaigns for a range of clients. The focus is on strategy and production—campaign planning, flow charting, ad copy and traffic documentation—not on platform buying.

You’ll work with account leads and our ad tech team to translate strategy into clear, buildable plans: map flows, draft copy, prep traffic docs, and report performance for clients and internal teams.