Remote Paid Search Growth Lead | 7-Figure Spender

NoGood; New York (NY); Hybrid; USD 80,000 - 95,000; Full time

Benefits offered by this job

Profit Sharing

Commissions

Health Insurance

Hybrid Work

Home Office Stipend

Unlimited PTO

Parental Leave

401(k) with Match

Mentorship

Learning Resources

Team Trips

Wellness Program

Job summary

NoGood, a NYC-based growth consultancy, is seeking a Paid Search expert who has managed seven-figure ad spend. You will lead SEM strategy and hands-on execution for multiple clients, collaborating with analytics, creative, and client stakeholders to drive holistic campaigns.

This role emphasizes measurement, reporting, and optimization for KPIs like ROAS and CPL, with opportunities across B2B SaaS, D2C, and healthcare verticals. Hybrid HQ and global remote options are offered.

Qualifications

• 3+ years of experience managing ad spend across Google and Bing.
• Spend at least $1,000,000 in ad spend across your career.
• Experience walking through a reporting structure to communicate ad performance and ongoing experiments.
• High analytical capability with a focus on achieving client KPIs.
• Expertise at the intersection of paid, owned and earned media in search campaign orchestration (aligned with SEO).
• Passion for the search landscape and thought leadership in the space.
• Experience liaising with Analytics to set up conversion tracking and events; knowledge of Google Tag Manager and HubSpot is a plus.
• Experience collaborating with branding/creative teams to produce high-quality ad copy and assets (including Performance Max and Display).

Responsibilities

• Craft strategy and run SEM accounts for several clients across verticals.
• Expertise in campaign structure, testing methodology, audience strategy, and budget/bid allocation.
• Understand client products to launch effective paid search campaigns with YoY or WoW improvements.
• Present weekly reporting on campaign performance and proposed experiments.
• Advise clients on improving bottom-of-funnel KPIs (CPL, ROAS, CPA).
• Maintain proactive client communication and strong project management.
• Provide strategic insights on emerging trends affecting paid search.

Skills

Google & Bing Ads management

Analytics & KPIs

Campaign strategy & optimization

Paid, owned & earned media

Thought leadership in search

Reporting & communication

Conversion tracking setup

Ad copy & creative collaboration

Tools

Google Tag Manager

HubSpot

Job description

NoGood, a NYC-based growth consultancy, is seeking a Paid Search expert who has managed seven-figure ad spend. You will lead SEM strategy and hands-on execution for multiple clients, collaborating with analytics, creative, and client stakeholders to drive holistic campaigns.

This role emphasizes measurement, reporting, and optimization for KPIs like ROAS and CPL, with opportunities across B2B SaaS, D2C, and healthcare verticals. Hybrid HQ and global remote options are offered.