Remote Paid Media Strategist — B2B Growth Lead

Blacksmith Agency LLC

Texas

Teletrabalho

USD 70 000 - 110 000

Tempo integral

Há 2 dias
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Resumo da oferta

Blacksmith Agency is an AI-first digital agency seeking a Paid Media Strategist to own paid media for a B2B book of clients. You will steer targeting, budgets, roadmaps and narrative on calls with clients, acting as the strategic voice at the table.

You will manage campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, optimize ROAS, CPA and pipeline, and guide conversion tracking with GA4 and tag manager. Remote role for US/Canada/LatAm/South Africa clients.

Qualificações

  • 3+ years hands-on in Google Ads and Meta: campaigns built and optimized.
  • A proven track record of improving ROAS, CPA or pipeline metrics.
  • Agency experience managing several clients concurrently.
  • Clear spoken English with US clients on live calls.

Responsabilidades

  • Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
  • Handle budget allocation, bidding, targeting and creative testing; decide when to kill a campaign.
  • Ensure robust conversion tracking and attribution with GA4, Tag Manager and platform pixels.
  • Develop the 90-day and quarterly roadmaps for each client and present the numbers effectively on calls.
  • Drive account growth through retention, upsell and long-term client relationships.

Conhecimentos

Google Ads
Meta Ads
LinkedIn Ads
Microsoft Advertising

Ferramentas

Google Ads platform
Meta Ads (Facebook)
LinkedIn Ads
Microsoft Advertising

Descrição da oferta de emprego

Blacksmith Agency is an AI-first digital agency seeking a Paid Media Strategist to own paid media for a B2B book of clients. You will steer targeting, budgets, roadmaps and narrative on calls with clients, acting as the strategic voice at the table.

You will manage campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, optimize ROAS, CPA and pipeline, and guide conversion tracking with GA4 and tag manager. Remote role for US/Canada/LatAm/South Africa clients.

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