Remote Paid Media Lead — B2B Growth

Blacksmith Agency LLC; Portland (ME); Remote; USD 70,000 - 110,000; Full time

Benefits offered by this job

Health insurance

Job summary

Blacksmith Agency is seeking a Search Marketing Manager to own paid media for a portfolio of B2B and growing-brand clients. You will shape strategy, allocate budgets, and tell the client story with results during calls.

You bring at least 3 years of hands-on Google Ads and Meta experience, a proven track record of ROAS/CPA improvement, and the ability to juggle multiple clients in an agency setting while engaging US-based clients on live calls.

Qualifications

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.

Responsibilities

• Manage paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Handle budget allocation, bidding, targeting and creative testing, and decide when to kill a campaign.
• Own conversion tracking and attribution using GA4, Tag Manager and platform pixels.
• Develop the 90-day and quarterly roadmaps for each client and explain the numbers on calls.
• Grow accounts through retention, upsell and long-term client relationships.

Skills

Google Ads

Meta Ads

Agency experience

English fluency

Live client calls

Budget management

Tools

GA4

Tag Manager

Tracking pixels

Job description

Blacksmith Agency is seeking a Search Marketing Manager to own paid media for a portfolio of B2B and growing-brand clients. You will shape strategy, allocate budgets, and tell the client story with results during calls.

You bring at least 3 years of hands-on Google Ads and Meta experience, a proven track record of ROAS/CPA improvement, and the ability to juggle multiple clients in an agency setting while engaging US-based clients on live calls.