Remote Paid Media Intern: Campaigns & Analytics

ICF; Yorktown (VA); Hybride; USD 38 000 - 78 000; Plein temps

Résumé du poste

ICF’s Paid Media Internship offers hands-on experience across media strategy, digital media buying, and reporting within our national team. You will rotate through planning, activation, trafficking, and analytics, collaborating with media strategists and buyers.

This 10-week, full-time program runs early June to early August, with remote work possible and some in-person meetings in the DC/VA/NY region. Participants gain exposure to Google Ads, The Trade Desk, Meta, and other advertising

Qualifications

• By start date at least 30 credit hours in advertising, marketing (media), analytics, or related field
• Prefer an undergraduate degree with graduate program enrollment
• Strong analytical and problem-solving abilities
• Ability to work independently and in a team in a fast-paced environment

Responsabilités

• Participate in a rotational internship program that provides hands-on experience across media strategy, digital media buying, campaign execution, trafficking, reporting, and operations within the paid media team.
• Support integrated planning teams in the development of paid media strategies, audience recommendations, and cross-channel media plans.
• Contribute to key deliverables by leveraging research, audience insights, media performance data, and campaign results to help inform recommendations and optimizations.
• Gain hands-on experience with digital campaign activation and management across platforms including Google Ads, The Trade Desk, Basis, Meta, and other advertising technologies.
• Work alongside media buyers and campaign managers to assist with campaign setup, monitoring, optimization, and performance reporting.
• Assist with trafficking creative assets and campaign materials across digital platforms and third-party vendors while learning quality assurance and implementation best practices.

Connaissances

Advertising

Marketing analytics

Media planning

Cross-channel execution

Analytical skills

Communication skills

Teamwork

Presentation skills

Formation

Bachelor’s degree in marketing or advertising

Outils

Microsoft Office

Description du poste

ICF’s Paid Media Internship offers hands-on experience across media strategy, digital media buying, and reporting within our national team. You will rotate through planning, activation, trafficking, and analytics, collaborating with media strategists and buyers.

This 10-week, full-time program runs early June to early August, with remote work possible and some in-person meetings in the DC/VA/NY region. Participants gain exposure to Google Ads, The Trade Desk, Meta, and other advertising