Remote Mobile App Media Buyer — Autonomous Growth Driver

Paired; United States; Teletrabalho; USD 56 000 - 67 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Performance bonus available

Resumo da oferta

Paired is seeking a hands-on Mobile App Media Buyer to own paid acquisition across two mobile apps. You will manage Meta ad accounts, optimize campaigns, test strategies, and drive growth with data-driven decisions.

You’ll work directly with the founders, enjoy significant autonomy, and help scale two apps while maintaining close communication about performance, budgets, and insights. Remote, with some overlap with U.S. working hours.

Qualificações

• 3+ years of hands-on experience managing paid advertising campaigns for mobile apps.
• Proven track record managing and optimizing Meta Ads campaigns with measurable results.
• Experience managing small-to-medium-sized advertising budgets and multiple ad accounts.
• Strong understanding of campaign structures, audience targeting, creative testing, optimization, and scaling.
• Ability to analyze campaign performance metrics and translate insights into actionable decisions.
• Strong analytical skills and data-driven decision-making.
• Highly autonomous, proactive, and comfortable taking full ownership of campaign performance.
• Ability to troubleshoot campaign issues independently and make decisions without constant guidance.
• Strong communication skills and ability to work directly with founders.
• Availability to work full-time remotely with some overlap with U.S. working hours.

Responsabilidades

• Manage and optimize Meta advertising campaigns across two mobile app accounts.
• Monitor campaign performance, budgets, and key acquisition metrics to ensure campaigns meet growth objectives.
• Develop and execute campaign strategies, including audience testing, creative testing, budget allocation, and scaling.
• Analyze campaign data to identify opportunities for improvement and make informed optimization decisions.
• Troubleshoot performance fluctuations and proactively identify solutions to campaign challenges.
• Test new creatives, audiences, and campaign structures to improve acquisition efficiency.
• Manage approximately $50K in combined monthly ad spend across both apps.
• Maintain clear communication with the founding team, sharing performance updates, insights, and recommendations.
• Take ownership of campaign execution and continuously improve performance through experimentation and data analysis.

Conhecimentos

Meta Ads

Ad optimization

A/B testing

Analytics

Autonomy

Communication

Remote work

Descrição da oferta de emprego

Paired is seeking a hands-on Mobile App Media Buyer to own paid acquisition across two mobile apps. You will manage Meta ad accounts, optimize campaigns, test strategies, and drive growth with data-driven decisions.

You’ll work directly with the founders, enjoy significant autonomy, and help scale two apps while maintaining close communication about performance, budgets, and insights. Remote, with some overlap with U.S. working hours.