Remote Marketing Strategist for Impact

The Trevor Project; East Honolulu (HI); Remote; USD 79,000 - 87,000; Full time

Benefits offered by this job

Health coverage

403(b) retirement plan with employer"s

Paid time off and holidays

Remote work flexibility

Home office stipend and internet

Job summary

The Trevor Project in the United States is seeking a Digital Marketing Strategist to lead integrated marketing campaigns from concept to activation, collaborating with Marketing, Content, Development, and Communications teams to reach diverse audiences and drive awareness and fundraising.

This remote, exempt, full-time role requires data-driven SEO, AEO, GEO strategies, proficiency with GA4, WordPress, Mailchimp, Sprout Social, and Asana, and a commitment to inclusive, ethical practices within a

Qualifications

• Demonstrated experience developing integrated marketing strategies informed by a deep understanding of data analytics.

Responsibilities

• Assist in coordinating multi-channel strategy across teams via our Quarterly Planning process to create distribution plans and activate across all Trevor channels.
• Leverage data to optimize activations and campaigns per-channel in coordination with channel owners to meet key awareness, engagement, and fundraising goals.
• Investigate all reported data during monthly and quarterly reporting to assist channel stakeholders with key insights and relevant narratives that enable actionable strategies.
• Utilize third-party platforms like MailChimp, Asana, WordPress, and SproutSocial for project implementation and reporting.
• Utilize available audience research to deeply understand our audiences, who they are, their motivators/demotivators, and their online and offline behaviors, and apply those learnings to our marketing activations and campaigns.
• Lead SEO, AEO, and GEO optimization efforts and implementation strategies.
• Provide marketing and content strategy consultation to internal teams and external partners as needed.
• Support cross-department communications related to project plans, reporting, and as needed.
• Demonstrate fair, ethical, and equitable business practices
• Learn eagerly, share knowledge appropriately, and improve continuously
• Demonstrate successful planning and problem-solving skills, including multitasking and working well within tight timelines
• Work, communicate, and collaborate effectively with others
• Demonstrate attention to detail and accuracy in all work
• Demonstrate a commitment to fostering and maintaining an environment of belonging
• Other relevant duties and responsibilities as assigned

Skills

Data analytics

Integrated marketing

SEO

AEO

GEO

English proficiency

Tools

Asana

Google Suite

Google Analytics (GA4)

Wordpress

Sprout Social

Mailchimp

Job description

The Trevor Project in the United States is seeking a Digital Marketing Strategist to lead integrated marketing campaigns from concept to activation, collaborating with Marketing, Content, Development, and Communications teams to reach diverse audiences and drive awareness and fundraising.

This remote, exempt, full-time role requires data-driven SEO, AEO, GEO strategies, proficiency with GA4, WordPress, Mailchimp, Sprout Social, and Asana, and a commitment to inclusive, ethical practices within a