Remote Marketing Ops QA Analyst

Kobie Marketing; United States; Remote; USD 60,000 - 90,000; Full time

Benefits offered by this job

Flexible time off

9 company holidays

Well-being benefits

Job summary

Kobie Marketing, a national leader in loyalty, is seeking a Marketing Ops QA Analyst to join our remote-first team. You’ll serve as the final gate before campaigns reach clients, collaborating with Developers and Campaign Managers to validate content, audience targeting, and data integrity.

The role demands a methodical, checklist-driven approach, strong communication, and familiarity with email platforms. A Bachelor’s degree or equivalent experience and 1–3 years in QA or digital campaigns are

Qualifications

• Bachelor’s degree or equivalent experience.
• 1-3 years of experience in QA, marketing operations, or digital campaign review.
• Familiarity with email marketing platforms and campaign QA workflows.
• Strong analytical eye - able to catch discrepancies in data, copy, and configuration that others miss.
• Understanding of audience segmentation, targeting logic, and suppression requirements.
• Methodical, process-oriented approach; comfortable working from checklists and documented standards.
• Clear communicator - able to describe defects precisely and elevate risks without ambiguity.
• Working knowledge of HTML/CSS email rendering.
• Familiarity with Salesforce Marketing Cloud or equivalent enterprise ESP.
• Experience using defect tracking tools (Jira, or similar).
• Knowledge of AMPScript or dynamic content logic in campaign platforms.

Responsibilities

• Review outbound campaigns prior to deployment across content, subject lines, and personalization.
• Verify audience targeting, segmentation, and suppression lists against specs.
• Validate merge tags and personalization render correctly for intended audiences.
• Check links, UTM parameters, and redirects for accuracy.
• Validate send settings, throttling, and scheduling against specs.
• Ensure campaigns meet brand, legal, and messaging standards.
• Log defects in QA system and communicate findings to Development.
• Sign-off gates in deployment workflow; no campaign ships without QA clearance.
• Review post-launch issues and update QA checklists.
• Maintain and improve QA docs and testing standards.

Skills

Analytical mindset

Strong communicator

Email marketing platforms

Process-driven

Audience segmentation

Data accuracy

Education

Bachelor’s degree or equivalent experience

Tools

Jira

Salesforce Marketing Cloud

AMPscript

HTML/CSS rendering

Job description

Kobie Marketing, a national leader in loyalty, is seeking a Marketing Ops QA Analyst to join our remote-first team. You’ll serve as the final gate before campaigns reach clients, collaborating with Developers and Campaign Managers to validate content, audience targeting, and data integrity.

The role demands a methodical, checklist-driven approach, strong communication, and familiarity with email platforms. A Bachelor’s degree or equivalent experience and 1–3 years in QA or digital campaigns are