Remote Marketing Operations Manager - Marketo & SFDC

Marrina Decisions; Oregon; Hybrid; USD 80,000 - 120,000; Full time

Benefits offered by this job

Health benefits

Paid vacation

Paid holidays

Paid sick time

Ongoing training

Job summary

Marrina Decisions is seeking a Marketing Automation Specialist to own and optimize Marketo-driven programs, integrate Salesforce, and manage end-to-end lead lifecycle. You will partner with marketing and technical teams to deliver scalable campaigns and data-driven insights.

The role requires 3–5 years of Marketo experience and 2–3 years of Salesforce experience, with strong program management skills and a proactive, collaborative mindset.

Qualifications

• 3–5 years of Marketo experience
• 2–3 years of Salesforce experience
• Program and project management skills are a MUST
• Strong understanding of lead management, routing and lifecycle
• Data-driven mindset with dashboards and reporting skills
• Able to work in fast-paced, matrixed environments
• Customer orientation and collaboration with cross-functional teams

Responsibilities

• Collaborate with multiple groups to manage expectations
• Hands-on Marketo and SFDC best practices
• Oversee lead management, routing and lifecycle across campaigns
• Develop scalable marketing programs and optimize technologies
• Review program requirements and track email campaigns and programs
• Provide data-driven recommendations to marketing and technical teams
• Ensure data health and quality across large datasets
• Monitor KPIs, dashboards, and escalate when action is needed
• Manage lead quality, lead scoring and routing in Marketo
• Assess ad hoc analytics requests and determine best approach
• Advise on data requirements for analyses
• Visualize findings for stakeholders with clear implications

Skills

Marketo

Lead management

Lead routing

Lead scoring

Salesforce

Data visualization

Dashboards

Marketing automation

Program management

Team collaboration

Tools

Marketo

Salesforce

Job description

Marrina Decisions is seeking a Marketing Automation Specialist to own and optimize Marketo-driven programs, integrate Salesforce, and manage end-to-end lead lifecycle. You will partner with marketing and technical teams to deliver scalable campaigns and data-driven insights.

The role requires 3–5 years of Marketo experience and 2–3 years of Salesforce experience, with strong program management skills and a proactive, collaborative mindset.