Remote Marketing Automation Strategist

Placements24; United States; Remote; USD 80,000 - 120,000; Full time

Benefits offered by this job

Fully remote position

Competitive salary

Professional development budget

Conferences and certifications

Job summary

Placements24 is seeking a Marketing Automation Specialist for a fully remote role with a leading SaaS provider. You will design, implement, and optimize automated workflows and campaigns across platforms such as HubSpot, Marketo, and Pardot, driving lead nurturing and customer engagement.

Ideal candidates have a Bachelor’s degree, 3–5 years in marketing automation, strong analytics, CRM integration knowledge (Salesforce), and HTML/CSS for email templates.

Qualifications

• Bachelor's degree or higher in a related field.
• 3–5 years of marketing automation experience.
• Proven expertise with HubSpot, Marketo, or Pardot.
• Strong CRM integration knowledge (Salesforce).
• Analytical mindset with data-driven decision making.
• HTML/CSS skills for email templates.

Responsibilities

• Design, build, test, and maintain automated marketing workflows and campaigns.
• Develop and manage email marketing campaigns with segmentation and A/B testing.
• Implement lead scoring and nurturing strategies to move leads through funnel.
• Integrate marketing automation with CRM systems and other tools.
• Monitor performance, analyze data, and generate optimization reports.
• Ensure data hygiene within the automation system.
• Collaborate with marketing and sales to align automation with goals.

Skills

Analytical skills

Communication skills

Project management

Remote work

Education

Bachelor's degree in Marketing, Business Administration, Computer Science, or related field

Tools

HubSpot

Marketo

Pardot

Salesforce

HTML/CSS

Job description

Placements24 is seeking a Marketing Automation Specialist for a fully remote role with a leading SaaS provider. You will design, implement, and optimize automated workflows and campaigns across platforms such as HubSpot, Marketo, and Pardot, driving lead nurturing and customer engagement.

Ideal candidates have a Bachelor’s degree, 3–5 years in marketing automation, strong analytics, CRM integration knowledge (Salesforce), and HTML/CSS for email templates.