Remote Lifecycle Marketing Manager – Global Programs

Marrina Decisions

Colorado Springs (CO)

Remote

USD 90,000 - 140,000

Full time

8 days ago

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Job summary

Marrina Decisions seeks a Lifecycle Marketing Manager to lead global industry marketing campaigns and drive customer engagement across the Startups programs. You will partner with outside agencies and internal teams to build programs that cover paid media, email, events and sales enablement.

Ideal candidates have 5+ years in lifecycle or B2B marketing, experience with Marketo and Salesforce, and a track record of managing multiple initiatives from concept to completion in a startup or tech

Qualifications

Bachelor's degree or higher in Marketing, Business, Communications or related field.
5+ years in lifecycle or B2B marketing or startup marketing.
Experience with Marketo, Salesforce and marketing automation.
Experience engaging cross-functional stakeholders with data-driven narratives.
Strong project management and ability to prioritize multiple campaigns.

Responsibilities

Lead global industry marketing campaigns and customer engagement.
Partner with agencies and internal teams to develop paid media, email, events and sales enablement campaigns.
Build programs for Startups and Startups Cloud programs including events, onboarding and nurture campaigns.
Utilize insights and data to convey business outcomes to stakeholders.
Manage multiple campaigns and ensure timely delivery and quality.