Remote Lead, Digital Experience & Web Operations

Cardinal Health

Topeka (KS)

A distancia

USD 107.000 - 137.000

Jornada completa

Hace 4 días

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Descripción de la vacante

Cardinal Health is seeking a Manager of Digital Marketing & Ecommerce to own the website and customer portals, delivering intuitive, customer-centric experiences that help users find information, manage orders, track status, and complete self-service tasks online.

You will collaborate with Product, Marketing, Operations, UX, Analytics and Technology to plan and execute SEO/AEO, analytics, and content strategies that boost digital adoption while maintaining HIPAA and privacy standards.

Formación

7+ years managing enterprise websites or digital experiences.
Experience with Salesforce Commerce Cloud or similar platforms.
Strong knowledge of web analytics and performance measurement.

Responsabilidades

Manage website content, navigation, IA, and site structure.
Identify opportunities to improve content, communications, banners, landing pages, and self-service experiences.
Enhance customer journeys for orders, reorders, tracking, and self-service.
Optimize site for patients, caregivers, clinicians, and payors.
Collaborate with Marketing to support lead generation and engagement.
Work with Operations and Revenue Cycle to improve satisfaction and efficiency.
Represent internal and external customers to improve campaigns and content.
Develop and execute SEO and AEO strategies to boost visibility.
Manage analytics, tagging, consent, and compliance tools (GA4, GTM, Freshpaint, Osano).
Analyze performance, behavior, funnels, and provide actionable insights.
Partner with legal/compliance to meet HIPAA, ADA regs.