Remote LATAM Marketing Ops Specialist – MarTech & Analytics

TalentCross; United States; Remote; USD 20,000 - 33,000; Full time

Benefits offered by this job

Unlimited PTO + 1 Wellness Day per mês

Job summary

TalentCross is seeking a Senior Marketing Operations Specialist to support demand generation by optimizing the MarTech stack, ensuring data flow between platforms, accurate campaign tracking, and insightful reporting.

The role focuses on HubSpot, Google Analytics, and Google Tag Manager, with collaboration across marketing, sales, and analytics, while staying compliant with data privacy best practices. This remote LATAM position offers flexible work hours and a growth-focused team.

Qualifications

• 3-5+ years in marketing operations, marketing automation, or related field, preferably in an agency or B2B environment.
• Advanced experience with HubSpot, Google Analytics, and Google Tag Manager is required.
• Familiarity with CRM integrations, lead scoring, and workflow automation is a plus.

Responsibilities

• Manage & Optimize MarTech Platforms: oversee operation, integration, and optimization of marketing tech platforms including HubSpot, Clay, Google Analytics, GTM, social media, and more.
• Campaign Tracking & Implementation: set up, monitor, and troubleshoot campaign tracking for accurate attribution and performance measurement.
• Data Flow & Integration: ensure seamless data flow between marketing platforms and CRM systems, maintain data integrity.
• Reporting & Analytics: develop dashboards and reports to track campaign effectiveness and KPIs.
• Process Improvement: identify and implement improvements to streamline operations and boost productivity.
• Cross-Functional Collaboration: partner with marketing, sales, and analytics to align tech with goals.
• Compliance & Best Practices: stay current on data privacy regulations and marketing technology.

Skills

Analytical thinking

Attention to detail

Problem solving

Tools

HubSpot

Google Analytics

Google Tag Manager

CRM integrations

Lead scoring

Workflow automation

Job description

TalentCross is seeking a Senior Marketing Operations Specialist to support demand generation by optimizing the MarTech stack, ensuring data flow between platforms, accurate campaign tracking, and insightful reporting.

The role focuses on HubSpot, Google Analytics, and Google Tag Manager, with collaboration across marketing, sales, and analytics, while staying compliant with data privacy best practices. This remote LATAM position offers flexible work hours and a growth-focused team.