Remote HubSpot Email Marketing Lead

Made4net; Teaneck Township (NJ); Remote; USD 72,000 - 88,000; Full time

Benefits offered by this job

Health insurance

401(k) retirement plan

Paid time off

Tuition reimbursement

Employee assistance program

Discretionary bonus

Employee discounts

Job summary

Made4net is seeking an Email Marketing Specialist to own email campaigns, automation, and reporting in HubSpot while coordinating cross‑functional marketing projects. This remote USA role is roughly 70% email execution and 30% project coordination.

The ideal candidate has 5+ years in email marketing with strong HubSpot expertise, excellent organizational skills, and the ability to manage multiple priorities in a fast‑paced environment.

Qualifications

• Bachelor's degree required.
• 5+ years of experience in email marketing and marketing automation, including hands‑on experience with HubSpot.
• Strong knowledge of HubSpot Marketing Hub, including email, workflows, lists, segmentation, forms, and reporting.
• Experience building drip campaigns, automated nurture programs, and conditional branching workflows.
• Understanding of email deliverability, contact database hygiene, and email marketing compliance best practices.
• Experience with A/B testing, reporting, and performance optimization.
• Experience coordinating multiple marketing projects simultaneously using project management tools (e.g., Asana, Monday.com, or Smartsheet).
• Excellent organizational skills and attention to detail, with the ability to manage competing priorities and deadlines.
• Strong communication skills and comfort following up with stakeholders across the team.

Responsibilities

• Own day‑to‑day email marketing execution in HubSpot, including emails, workflows, campaigns, forms, and lists.
• Build, execute, and manage segmented email campaigns, automated nurture programs, drip campaigns, and branching workflows.
• Build polished, responsive emails using approved content and creative assets.
• Set up, test, and maintain automated workflows, including enrollment criteria, branching logic, triggers, and lead nurturing sequences.
• Execute A/B tests across subject lines, email content, CTAs, audiences, and send times.
• Maintain email database health, including list hygiene, suppression lists, and contact data quality relevant to email marketing.
• Ensure email marketing compliance (e.g., CAN‑SPAM, GDPR) and best practices for deliverability.
• Troubleshoot execution issues and ensure emails, forms, and workflows function correctly.
• Monitor and manage the general marketing inbox (hello@).
• Coordinate assigned marketing projects and initiatives across the department.
• Maintain the marketing project tracker, keeping tasks, owners, timelines, and dependencies current.
• Proactively follow up with team members and stakeholders to keep deliverables on schedule.

Skills

Email marketing

HubSpot

Marketing automation

Project coordination

HTML/CSS basics

Education

Bachelor's degree

Tools

HubSpot

Asana

Monday.com

Smartsheet

Job description

Made4net is seeking an Email Marketing Specialist to own email campaigns, automation, and reporting in HubSpot while coordinating cross‑functional marketing projects. This remote USA role is roughly 70% email execution and 30% project coordination.

The ideal candidate has 5+ years in email marketing with strong HubSpot expertise, excellent organizational skills, and the ability to manage multiple priorities in a fast‑paced environment.