Remote Healthcare Marketing Program Lead

Stryker Corporation; Phoenix (AZ); On-site; USD 85,000 - 129,000; Full time

Job summary

Stryker Corporation is hiring a seasoned marketing professional to lead the development and execution of advertising campaigns targeting patients and healthcare professionals. The role includes coordinating lab support, partnering with management, and building relationships with industry stakeholders.

You will monitor budgets and timelines to ensure compliant, on-target results across regions. The ideal candidate holds a Bachelor’s in Marketing or Communications with 5+ years of experience,

Qualifications

• Bachelor’s Degree in Marketing, Communications or other relevant field of study.
• Prefer Master’s Degree in Business Administration or Marketing.
• 5+ years of marketing/communications experience.
• Demonstrated interpersonal and relationship management skills.
• Demonstrated verbal communication skills (both in groups and one-on-one interaction) and written communication skills.
• Demonstrated success in developing direct-to-consumer campaigns across multiple mediums.
• Understanding how to leverage metrics to optimize campaigns.
• Managed sponsorships and partnerships.
• Experience in healthcare or other regulated industry a plus.
• Demonstrated ability to influence/guide cross functional teams.
• Demonstrated ability to develop and execute on a marketing plan directly linked to broader business/divisional goals.
• Experience with labs strongly preferred.

Responsibilities

• Develop and execute advertising and marketing plans targeting patients and healthcare professionals.
• Provide lab support and coordination where needed.
• Partner with management to develop, support, coordinate and execute marketing initiatives and communication activities.
• Identify, build and maintain strong relationships with key individuals in customer/industry organizations.
• Monitor projects to ensure on-time, on-target delivery within budget and regulatory compliance.
• Provide strategic communications support to project initiators.
• Prepare program materials and present at events and group meetings.
• Research market data and customer feedback for competitive intelligence.
• Collaborate with field sales management and surgeons to validate marketing strategies.
• Train sales organization on corporate and regional marketing initiatives and tools.
• Support launches on new products in collaboration with Product Managers.
• Develop metrics to demonstrate ROI and communicate results to leadership.

Skills

Marketing

Communications

Relationship management

Verbal communication

Written communication

Direct-to-consumer campaigns

Campaign metrics

Sponsorships

Healthcare industry experience

Cross-functional collaboration

Labs experience

Education

Bachelor’s Degree in Marketing

Master’s Degree in Business Administration or Marketing

Job description

Stryker Corporation is hiring a seasoned marketing professional to lead the development and execution of advertising campaigns targeting patients and healthcare professionals. The role includes coordinating lab support, partnering with management, and building relationships with industry stakeholders.

You will monitor budgets and timelines to ensure compliant, on-target results across regions. The ideal candidate holds a Bachelor’s in Marketing or Communications with 5+ years of experience,