Program Manager

Stryker Corporation; Phoenix (AZ); On-site; USD 85,000 - 129,000; Full time

Job summary

Stryker Corporation is hiring a seasoned marketing professional to lead the development and execution of advertising campaigns targeting patients and healthcare professionals. The role includes coordinating lab support, partnering with management, and building relationships with industry stakeholders.

You will monitor budgets and timelines to ensure compliant, on-target results across regions. The ideal candidate holds a Bachelor’s in Marketing or Communications with 5+ years of experience,

Qualifications

• Bachelor’s Degree in Marketing, Communications or other relevant field of study.
• Prefer Master’s Degree in Business Administration or Marketing.
• 5+ years of marketing/communications experience.
• Demonstrated interpersonal and relationship management skills.
• Demonstrated verbal communication skills (both in groups and one-on-one interaction) and written communication skills.
• Demonstrated success in developing direct-to-consumer campaigns across multiple mediums.
• Understanding how to leverage metrics to optimize campaigns.
• Managed sponsorships and partnerships.
• Experience in healthcare or other regulated industry a plus.
• Demonstrated ability to influence/guide cross functional teams.
• Demonstrated ability to develop and execute on a marketing plan directly linked to broader business/divisional goals.
• Experience with labs strongly preferred.

Responsibilities

• Develop and execute advertising and marketing plans targeting patients and healthcare professionals.
• Provide lab support and coordination where needed.
• Partner with management to develop, support, coordinate and execute marketing initiatives and communication activities.
• Identify, build and maintain strong relationships with key individuals in customer/industry organizations.
• Monitor projects to ensure on-time, on-target delivery within budget and regulatory compliance.
• Provide strategic communications support to project initiators.
• Prepare program materials and present at events and group meetings.
• Research market data and customer feedback for competitive intelligence.
• Collaborate with field sales management and surgeons to validate marketing strategies.
• Train sales organization on corporate and regional marketing initiatives and tools.
• Support launches on new products in collaboration with Product Managers.
• Develop metrics to demonstrate ROI and communicate results to leadership.

Skills

Marketing

Communications

Relationship management

Verbal communication

Written communication

Direct-to-consumer campaigns

Campaign metrics

Sponsorships

Healthcare industry experience

Cross-functional collaboration

Labs experience

Education

Bachelor’s Degree in Marketing

Master’s Degree in Business Administration or Marketing

Job description

Work Flexibility: Onsite Develop and execute advertising and marketing plans that target patients and healthcare professionals and help grow the Stryker brand. Provide lab support and coordination where needed. Partner with management to develop, support, coordinate and execute marketing initiatives and communication activities. Identify, build and maintain strong working relationships with key individuals in customer/ industry organizations (e.g., doctors, nurses, etc.). Work with management to understand and employ established processes and tools; serve as advocate for key processes and programs. Establish realistic production timelines and budgets. Monitor projects to ensure that they are delivered on time, on target, within budget and in compliance with legal and regulatory requirements. Provide strategic communications support to project initiators. Prepare program materials, present and communicate with participants at events and group meetings. Research and analyze market data and customer feedback to obtain competitive intelligence. Collaborate with field sales management and consulting surgeons to validate, deliver and evaluate marketing strategies and programs. Represent Marketing, Sales or HCI team at all regional sales/marketing activities, including Company-sponsored events and association meetings. Train sales organization on all corporate and regional marketing initiatives and tools that will enhance their ability to achieve annual sales objectives. Partner with other divisional departments to support high impact launches on new products. Execute marketing plans that help grow the Stryker brand in close cooperation with Product Managers (U.S and OUS), sales force and HCI. Collaborate with product marketing, field marketing, marketing communications and sales teams to ensure flawless execution of programs. Develop metrics to demonstrate ROI. Communicate program results to the senior leadership and the organization. Develop, test and implement consumer campaigns and marketing materials. Manage internal and external creative, activation, fulfillment and call center resources. Other office and administrative tasks as needed.

Job Requirements

• Bachelor’s Degree in Marketing, Communications or other relevant field of study.
• Prefer Master’s Degree in Business Administration or Marketing.
• 5+ years of marketing/communications experience.
• Demonstrated interpersonal and relationship management skills.
• Demonstrated verbal communication skills (both in groups and one-on-one interaction) and written communication skills.
• Demonstrated success in developing direct-to-consumer campaigns across multiple mediums.
• Understanding how to leverage metrics to optimize campaigns.
• Managed sponsorships and partnerships.
• Experience in healthcare or other regulated industry a plus.
• Demonstrated ability to influence/guide cross functional teams.
• Demonstrated ability to develop and execute on a marketing plan directly linked to broader business/divisional goals.
• Experience with labs strongly preferred
• USN: $85,300 - $128,800 USD Annual Travel Percentage: 10%

Stryker Corporation is an equal opportunity employer.

Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status.

Stryker is an EO employer - M/F/Veteran/Disability.

Stryker Corporation will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant.

However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information.

Stryker is one of the world's leading medical technology companies and, together with its customers, is driven to make healthcare better.

We offer innovative products and services in Orthopaedics, Medical and Surgical, and Neurotechnology and Spine that help improve patient and hospital outcomes.

We are proud to be named one of the World's Best Workplaces!

Work Flexibility Remote – Role allows you to work the majority to 100% of time from an alternate workplace. These roles could have travel expectations, and you must work within the country of the job requisition location.

Field-based – You can expect to regularly work a majority to 100% of time at customer facilities and has a set territory or expectation to travel within a set boundary. Almost all sales roles would likely be qualified as field-based.

Onsite – Role is 100% located at a Stryker facility. Some ad hoc flexibility may be available depending on role, level, and job requirements. Manufacturing roles and any role that requires physical presence at the office would qualify under this category.

Hybrid – You can expect to regularly work in both an alternate workplace and a Stryker facility. Roles that are partially remote or co-located would qualify as hybrid, and the expectation to be onsite would be defined and agreed upon by your manager/supervisor.