Remote Head of Fintech Product Marketing

GoMining; Spain (TX); Hybrid; USD 140,000 - 220,000; Full time

Benefits offered by this job

Professional growth

Remote/hybrid work

Paid leave

Recognition programs

International retreats

Job summary

GoMining is seeking a Head of Marketing for Financial Products to own the strategy and growth of our Card, Earn & Travel offerings. You will shape positioning, launches, and cross-sell opportunities across the GoMining ecosystem, collaborating with Product, Finance, Compliance, Analytics, and executive leadership.

Your leadership will drive revenue growth, product adoption, and portfolio expansion, building a scalable go-to-market function for non-core products in a fast‑growing, global fintech

Qualifications

• 7+ years in Product Marketing or GTM leadership.
• Experience marketing multiple products within one portfolio.
• Experience in fintech, digital banking, payments, cards, wallets.
• Strong commercial mindset with funnel economics, pricing, CAC, LTV, retention.
• Experience leading global launches and integrated marketing campaigns.
• Experience building partnership, referral, or co-marketing programs.
• Ability to balance commercial growth with regulatory/compliance requirements.
• Experience working in high-growth technology companies.

Responsibilities

• Define and execute marketing strategy for GoMining's non-core product portfolio.
• Own positioning, messaging, and value propositions for GoMining Card, Simple Earn, Travel, Rewards.
• Prioritize product launches, growth initiatives, and marketing investments across the portfolio.
• Identify cross-sell and upsell opportunities between products.
• Own the end-to-end go-to-market strategy for new products, features, pricing updates, and promotional campaigns.
• Develop customer segmentation and messaging tailored to different audiences and markets.
• Coordinate launch execution across Product, Marketing, Design, Analytics, Compliance, and Operations.
• Ensure consistent customer communication across all channels.
• Drive user acquisition, activation, cross-sell, retention, and revenue growth.
• Work closely with Finance on pricing strategy, unit economics, and commercial planning.
• Define KPIs and measure marketing performance across the portfolio.
• Develop and scale partnership, referral, and co-marketing programs.
• Collaborate with strategic partners on joint campaigns and product launches.
• Identify new growth channels and partnership opportunities.
• Lead cross-functional marketing initiatives and mentor senior marketers.

Skills

Product Marketing

Go-to-Market

Growth Marketing

Marketing Leadership

Fintech

Global launches

Partnership programs

Regulatory/compliance

Job description

GoMining is seeking a Head of Marketing for Financial Products to own the strategy and growth of our Card, Earn & Travel offerings. You will shape positioning, launches, and cross-sell opportunities across the GoMining ecosystem, collaborating with Product, Finance, Compliance, Analytics, and executive leadership.

Your leadership will drive revenue growth, product adoption, and portfolio expansion, building a scalable go-to-market function for non-core products in a fast‑growing, global fintech