Remote Growth Marketing Manager - Data-Driven & Impactful

Creative People; United States; Hybrid; USD 90,000 - 150,000; Full time

Benefits offered by this job

QSEHRA health plan reimbursement

Gym stipend

Free products

Continuing education stipend

Incentive-based compensation

Flexible work arrangements

Unlimited time off

Team culture

Job summary

Creative People seeks a Growth Marketing Manager to own paid acquisition across Meta, Google and emerging channels. You will translate growth strategy into a disciplined roadmap, manage campaigns, creative deployment and testing with precision, and serve as the analytics hub of the growth team.

You will maintain reporting infrastructure, surface performance risks and opportunities, and collaborate with Creative and CRO to build data-driven testing hypotheses, prioritizing CAC, LTV and overall

Qualifications

• 3 to 4 years of experience working hands-on in Meta running new customer acquisition campaigns at/for D2C subscription-based brands (required).
• East Coast preferred (working East Coast hours).
• Proven track record of launching and growing new channels outside of Meta (SEM, Shopping, affiliate, influencer, TikTok, YouTube, podcast, etc.)
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Demonstrated history of collaborating internally to develop and deploy creative and CRO roadmaps with regular feedback loops.
• Excellent communication and interpersonal skills, with the ability to build strong internal and external relationships.
• Self-starter with a strong sense of ownership and a passion for health and wellness.
• Ability to work independently remotely while staying highly organized and results-oriented.
• Experience in the supplements or CPG industry is a plus but not required.
• Willingness to travel to Bend, OR, 3 to 4 times per year for on-site meetings.

Responsibilities

• Own paid media across Meta and additional channels with a hypothesis-driven roadmap.
• Manage day-to-day campaign optimization with minimal oversight.
• Partner with the Creative Strategist to build and run a testing program, including budget allocation and testing cadence.
• Maintain diversification across ad accounts and partnerships to avoid over-concentration risk.
• Partner with the Director of eCommerce on a CRO and landing page testing agenda for paid channels.
• Own a recurring audit of martech and data signal health, including pixel health, event match quality, audience quality, and UTM/attribution hygiene.
• Own and maintain the paid acquisition portion of the marketing dashboard, and deliver a weekly performance narrative explaining the why behind metric movement.
• Provide regular updates on campaign optimization decisions to the Head of Growth.
• Maintain SOPs, a centralized asset library, and a testing-learnings repository.

Skills

Hands-on Meta campaigns

Data-driven decisions

Cross-channel expansion

Remote work

Travel willingness

Job description

Creative People seeks a Growth Marketing Manager to own paid acquisition across Meta, Google and emerging channels. You will translate growth strategy into a disciplined roadmap, manage campaigns, creative deployment and testing with precision, and serve as the analytics hub of the growth team.

You will maintain reporting infrastructure, surface performance risks and opportunities, and collaborate with Creative and CRO to build data-driven testing hypotheses, prioritizing CAC, LTV and overall