Remote Growth Marketing Manager

SWG Brands; California; Remote; USD 110,000 - 145,000; Full time

Benefits offered by this job

Remote-first

Travel opportunities

Competitive pay

Job summary

SWG Brands is seeking a Marketing Manager to translate strategy into actionable GTM plans across Hello Cake, Wet Lubricants and more. You’ll work cross-functionally with Creative, Digital and Retail to ensure initiatives are well-planned, measured, and delivered on time and budget.

The role oversees paid ads, influencer collaborations, in-store marketing, events, sampling, and organic social. Remote-first, with occasional travel to Las Vegas facility; compensation $110k–$145k depending on

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• 5+ years of marketing experience, with 2+ years in people management.
• Proven multi-channel media strategy across paid, owned, earned.
• Strong knowledge of KPIs, analytics, and benchmarking.
• Hands-on experience with analytics and media planning tools.
• Excellent project management and cross-functional communication.

Responsibilities

• Translate brand strategy into quarterly marketing initiatives with goals, tactics, and budgets.
• Build go-to-market plans for product launches and retail moments.
• Lead relationships with external media, creative, and agencies.
• Present executive-ready performance reporting and insights.
• Collaborate with digital, retail, creative, and operations teams.
• Oversee analytics across paid, owned, and digital channels.

Skills

Marketing strategy

Cross-functional collaboration

Data-driven decisions

Project management

Communication

Education

Bachelor's degree

Tools

Meta Ads

TikTok Ads

Google Ads

Shopify

Klaviyo

Braze

WordPress

Wrike

Asana

Jira

Job description

SWG Brands is seeking a Marketing Manager to translate strategy into actionable GTM plans across Hello Cake, Wet Lubricants and more. You’ll work cross-functionally with Creative, Digital and Retail to ensure initiatives are well-planned, measured, and delivered on time and budget.

The role oversees paid ads, influencer collaborations, in-store marketing, events, sampling, and organic social. Remote-first, with occasional travel to Las Vegas facility; compensation $110k–$145k depending on