Remote Growth-Driven Performance Marketer

Placements24; Willows (CA); Hybrid; USD 80,000 - 120,000; Full time

Benefits offered by this job

Fully remote work environment

Competitive salary

Health, dental, vision insurance

Generous PTO and holidays

Learning and development resources

Job summary

Placements24 is seeking a highly analytical Performance Marketing Specialist to join a fully remote team. The role focuses on optimizing paid campaigns for conversions and ROI across Google, Bing, and social platforms.

You will handle strategy, execution, and detailed performance analysis to drive measurable growth. Ideal candidates have 4+ years in performance marketing, strong analytics, and proficiency in Google Analytics, Google Ads, Facebook/LinkedIn ads.

Qualifications

• Bachelor's degree in Marketing, Business, Economics, Statistics, or related field.
• Minimum 4 years of experience in performance marketing, paid search, or paid social advertising.
• Proven track record managing large-scale paid media budgets and campaigns.
• Proficiency with major ad platforms and analytics tools.
• Strong analytical and data-driven mindset; CRO and A/B testing knowledge.

Responsibilities

• Develop, implement, and manage paid campaigns across Google Ads, Bing Ads, social platforms, and other channels.
• Conduct keyword research, audience segmentation, and targeting to reach relevant customers.
• Monitor performance metrics (CPC, CPA, ROAS, conversions) and optimize campaigns.
• Manage campaign budgets to achieve target KPIs.
• Perform A/B testing on ad copy, landing pages, and targeting strategies.
• Generate detailed performance reports with actionable insights for stakeholders.

Skills

Paid media optimization

Campaign performance analysis

A/B testing

Data-driven decision making

Budget management

Keyword research

Audience segmentation

CRO principles

Education

Bachelor's degree in Marketing/Business/Economics/Statistics

Tools

Google Ads

Facebook Ads Manager

LinkedIn Campaign Manager

Google Analytics

Job description

Placements24 is seeking a highly analytical Performance Marketing Specialist to join a fully remote team. The role focuses on optimizing paid campaigns for conversions and ROI across Google, Bing, and social platforms.

You will handle strategy, execution, and detailed performance analysis to drive measurable growth. Ideal candidates have 4+ years in performance marketing, strong analytics, and proficiency in Google Analytics, Google Ads, Facebook/LinkedIn ads.