Remote-First Senior Manager, Paid Digital & Creative Strategy

Socket.dev; United States; On-site; USD 152,000 - 191,000; Full time

Benefits offered by this job

Paid time off

401(k) match

Health insurance

Remote-first work environment

Job summary

Mission Lane is seeking a Senior Manager, Digital Marketing to own strategy and creative direction across digital acquisition channels. This hands-on leadership role reports to the CMO and focuses on turning paid impressions into seamless conversions.

You'll build a unified paid/owned/organic system, set testing velocity, and lead creative development while collaborating with content, product, and analytics teams to optimize the entire funnel.

Qualifications

• 7+ years in performance marketing, direct response, or growth marketing.
• Experience owning across paid digital and social channel strategy.
• Proven track record beating creative and control benchmarks.

Responsibilities

• Lead paid digital and social performance marketing strategy and creative direction across multiple channels.
• Design and run always-on testing programs within social channels with actionable results.
• Build unified brand/awareness/conversion ecosystem with content and product teams.

Skills

Performance marketing

A/B testing

Creative direction

Media strategy

Cross-functional collaboration

SQL/Analytics

Budget management

Education

Bachelor's degree in Marketing or related field

Tools

SQL

Tableau/Looker

Google Analytics

Adobe Analytics

Job description

Mission Lane is seeking a Senior Manager, Digital Marketing to own strategy and creative direction across digital acquisition channels. This hands-on leadership role reports to the CMO and focuses on turning paid impressions into seamless conversions.

You'll build a unified paid/owned/organic system, set testing velocity, and lead creative development while collaborating with content, product, and analytics teams to optimize the entire funnel.