Remote Event Marketing Lead: Global Summit

AMA Las Vegas; United States; Hybrid; USD 63,000 - 71,000; Full time

Job summary

Internet2 is seeking an Event Marketing Specialist to own the marketing strategy and execution for its two flagship events: the Global Summit and Technology Exchange, drawing attendees from U.S. and international institutions.

Email is the primary channel for driving registrations to these events, with 40+ emails per event to a 18,000+ contacts list. You will craft tailored messaging for diverse audiences, manage end-to-end email campaigns, coordinate multi-channel promotion, and collaborate

Qualifications

• 6+ years in event or integrated marketing with multi-channel campaigns.
• Strong copywriting, audience segmentation, and measurable engagement outcomes.
• Experience with Pardot or similar marketing automation and large email databases.

Responsibilities

• Own end-to-end email strategy for Global Summit and Technology Exchange.
• Write audience-focused copy and optimize campaigns via testing and analytics.
• Coordinate across digital channels and owned platforms to maximize registrations.
• Collaborate with cross-functional teams for aligned messaging.

Skills

Event marketing

Integrated campaigns

Copywriting

Audience segmentation

Multi-channel campaigns

Campaign analytics

Education

Bachelor’s degree

Tools

Pardot

Job description

Internet2 is seeking an Event Marketing Specialist to own the marketing strategy and execution for its two flagship events: the Global Summit and Technology Exchange, drawing attendees from U.S. and international institutions.

Email is the primary channel for driving registrations to these events, with 40+ emails per event to a 18,000+ contacts list. You will craft tailored messaging for diverse audiences, manage end-to-end email campaigns, coordinate multi-channel promotion, and collaborate