Remote Event & Field Marketing Lead

Stayntouch; Washington (District of Columbia); On-site; USD 90,000 - 115,000; Full time

Benefits offered by this job

Medical Dental Vision Coverage

401(k) with Company Match

Competitive Compensation + Strong OTE

Life & Disability Insurance

Generous PTO

Paid Holidays

Remote-first work environment

Career growth and development

Job summary

Stayntouch is seeking an Event and Field Marketing Manager to lead strategies for a broad event program, including major industry shows and ~40 regional events. You’ll own goals, budgets, activation plans, and cross-functional alignment to drive pipeline and revenue.

You will partner with Sales, Customer Success, and Partnerships to optimize impact, manage on-site execution, and measure ROI across a busy calendar of events.

Qualifications

• Five or more years in event marketing, field marketing, or related B2B marketing.
• Experience managing a large portfolio of trade shows, conferences, sponsorships, field events, and executive or customer events.
• Ability to connect event activity to broader marketing, sales, relationship-building, and revenue goals.
• Strong project management skills and ability to manage several complex programs at the same time.

Responsibilities

• Develop and manage Stayntouch’s annual event and field marketing strategy.
• Build and maintain the event calendar across major trade shows, regional conferences, sponsorships, field events, consultant events, partner programs, and customer gatherings.
• Evaluate event opportunities based on audience fit, market priorities, relationship value, pipeline potential, cost, and expected return.
• Define the objectives, target audience, success metrics, budget, and activation plan for each event.
• Partner with Sales, Customer Success, Partnerships, and regional leaders to align events with priority markets, accounts, customers, and prospects.
• Identify opportunities to create more targeted field marketing programs around important markets, industry groups, customers, and partners.
• Manage the annual event budget and make recommendations on where to increase, reduce, or shift investment.

Skills

CRM systems

Salesforce

HubSpot

Marketing automation

Project management

Communication

Cross-functional collaboration

Travel readiness

Tools

CRM software

Marketing automation platforms

Event management software

Job description

Stayntouch is seeking an Event and Field Marketing Manager to lead strategies for a broad event program, including major industry shows and ~40 regional events. You’ll own goals, budgets, activation plans, and cross-functional alignment to drive pipeline and revenue.

You will partner with Sales, Customer Success, and Partnerships to optimize impact, manage on-site execution, and measure ROI across a busy calendar of events.