Remote-First Strategic Event & Field Marketing Lead

Stayntouch; San Francisco (CA); Remote; USD 90,000 - 115,000; Full time

Benefits offered by this job

Remote-first work environment

Career growth opportunities

Generous PTO

401(k) with Company Match

Job summary

Stayntouch seeks an experienced Event and Field Marketing Manager to lead a diverse portfolio of events, from major trade shows to regional gatherings. You will shape strategy, set objectives, manage budgets, and ensure alignment with sales and partnerships.

You’ll own end-to-end execution, vendor negotiations, on-site leadership, and post-event measurement, delivering measurable results and a clear activation plan for each event.

Qualifications

• Five or more years of event marketing or related B2B marketing experience.
• Experience managing a large portfolio of trade shows, conferences, sponsorships, field events, and executive or customer events.
• Ability to connect event activity to broader marketing, sales, relationship-building, and revenue goals.
• Strong budget management and contract negotiation experience.

Responsibilities

• Develop and manage Stayntouch’s annual event and field marketing strategy.
• Plan the event calendar across major trade shows, regional conferences, sponsorships, field events, consultant events, partner programs, and customer gatherings.
• Manage the full event lifecycle, including contracts, registration, booth design, floorplans, shipping, signage, audiovisual needs, catering, travel, staffing, speaking opportunities, and on-site logistics.
• Coordinate pre-event marketing, email campaigns, landing pages, social content, and sales outreach; develop event toolkits and lead capture processes.
• Establish measurement and ROI by attendance, engagement, meetings, leads, pipeline, and revenue influence.

Skills

Event marketing

Portfolio management

Project management

Budget management

Cross-functional collaboration

Communication skills

CRM & marketing automation

Salesforce & HubSpot

Travel willingness

B2B SaaS hospitality experience

Tools

Salesforce

HubSpot

Job description

Stayntouch seeks an experienced Event and Field Marketing Manager to lead a diverse portfolio of events, from major trade shows to regional gatherings. You will shape strategy, set objectives, manage budgets, and ensure alignment with sales and partnerships.

You’ll own end-to-end execution, vendor negotiations, on-site leadership, and post-event measurement, delivering measurable results and a clear activation plan for each event.