Remote Event & Field Marketing Lead

Stayntouch; Bethesda (MD); Hybrid; USD 90,000 - 115,000; Full time

Benefits offered by this job

Medical, Dental & Vision

401(k) with Company Match

Paid Holidays

Remote-first

Career growth

Mission-driven team

Job summary

Stayntouch seeks an experienced Event and Field Marketing Manager to lead a robust program of industry trade shows, regional events, sponsorships, and partner gatherings. The role combines strategic planning with hands-on execution to drive awareness and pipeline across a national audience.

You will own the strategy, coordinate campaigns, and measure success, partnering with Sales, Customer Success, and Leadership to maximize impact and ROI.

Qualifications

• Five or more years of experience in event marketing, field marketing, or a related B2B marketing role.
• Experience managing a large portfolio of trade shows, conferences, sponsorships, field events, and executive or customer events.
• Ability to connect event activity to broader marketing, sales, relationship-building, and revenue goals.
• Strong project management skills and ability to handle several complex programs simultaneously.

Responsibilities

• Develop and manage Stayntouch’s annual event and field marketing strategy.
• Build and maintain the event calendar across major trade shows, regional conferences, sponsorships, field events, consultant events, partner programs, and customer gatherings.
• Evaluate event opportunities based on audience fit, market priorities, relationship value, pipeline potential, cost, and expected return.
• Define objectives, target audience, success metrics, budget, and activation plan for each event.
• Partner with Sales, Customer Success, Partnerships, and regional leaders to align events with priority markets, accounts, customers, and prospects.
• Manage the full event lifecycle including contracts, registration, booth selection, floorplans, shipping, signage, AV needs, catering, travel, staffing, speaking opportunities, and on-site logistics.
• Attend key events and oversee on-site execution to ensure a professional Stayntouch presence.

Skills

Event marketing

Field marketing

B2B marketing

Budget management

Cross-functional collab

Project management

Communication skills

CRM & marketing automation

Tools

Salesforce

HubSpot

CRM

Marketing Automation

Job description

Stayntouch seeks an experienced Event and Field Marketing Manager to lead a robust program of industry trade shows, regional events, sponsorships, and partner gatherings. The role combines strategic planning with hands-on execution to drive awareness and pipeline across a national audience.

You will own the strategy, coordinate campaigns, and measure success, partnering with Sales, Customer Success, and Leadership to maximize impact and ROI.