Remote Email Marketing Specialist: Campaigns & Growth

Natera; United States; Remote; USD 39,000 - 52,000; Full time

Benefits offered by this job

Comprehensive benefits

Fertility care benefits

Employee referral program

Job summary

Natera is seeking an Email Marketing Specialist to plan, execute, and optimize email initiatives that drive engagement and ROI. You’ll own end-to-end campaign production, from segmentation to QA and performance analysis, collaborating with content and design teams to deliver brand-aligned assets.

The ideal candidate has 2+ years in email marketing, hands-on experience with enterprise ESPs (Eloqua, Marketo, SFMC, HubSpot), and strong skills in HTML/CSS for email and reporting.

Qualifications

• Bachelor’s degree or equivalent experience in business/marketing.
• 2+ years in email marketing and campaign execution.
• Experience with deliverability and segmentation is preferred.

Responsibilities

• Plan and deploy diverse email campaigns, newsletters, and automations.
• Manage production schedules and rigorous QA for deliverability and compliance.
• Develop testing roadmaps to optimize subject lines, CTAs, and layouts.
• Monitor metrics and provide actionable insights to improve open rates and conversions.
• Collaborate with content and design teams using Wrike or Asana.

Skills

Analytical Thinking

Tech Savvy

Communication

Detail-Oriented

Education

Bachelor’s degree in business, marketing, related field, or equivalent in experience

Tools

Eloqua

Marketo

SFMC

HubSpot

Job description

Natera is seeking an Email Marketing Specialist to plan, execute, and optimize email initiatives that drive engagement and ROI. You’ll own end-to-end campaign production, from segmentation to QA and performance analysis, collaborating with content and design teams to deliver brand-aligned assets.

The ideal candidate has 2+ years in email marketing, hands-on experience with enterprise ESPs (Eloqua, Marketo, SFMC, HubSpot), and strong skills in HTML/CSS for email and reporting.