Remote Director of Digital Marketing & Brand Growth

Midwest Veterinary Supply, Inc.; Maryland; Remote; USD 120,000 - 180,000; Full time

Benefits offered by this job

Medical, Dental & Vision insurance

401k plan

Paid Holidays & PTO

Job summary

Midwest Veterinary Supply, Inc. is seeking a Director of Digital Marketing to translate the Marketing strategy into integrated digital demand and customer engagement initiatives.

You will lead channels including website, SEO/SEM, paid media, email, and analytics, partnering with Marketing Services, Brand Engagement, Sales, ecommerce and tech teams to drive growth. The role is remote and requires strong leadership, cross-functional collaboration and a track record of delivering measurable results

Qualifications

• 7+ years of progressive digital marketing experience across strategy, campaigns, analytics and channels.
• Experience leading digital marketing teams and cross-functional partners.
• Strong knowledge of SEO/SEM, paid media, email/marketing automation and social media.

Responsibilities

• Translate Marketing strategy into integrated digital campaigns.
• Lead digital marketing channels including website, SEO/SEM, paid media, email and social media.
• Collaborate with Sales, ecommerce and IT to optimize customer journeys and conversions.
• Establish and monitor KPIs, provide performance insights and optimize programs.

Skills

Digital marketing strategy

Team leadership

Analytics & data-driven

SEO/SEM

Paid media

Content marketing

Education

Bachelor's degree in Marketing, Communications, Business

Tools

Google Analytics

Google Ads

Marketing Automation (HubSpot)

CRM systems

Content Management Systems

Job description

Midwest Veterinary Supply, Inc. is seeking a Director of Digital Marketing to translate the Marketing strategy into integrated digital demand and customer engagement initiatives.

You will lead channels including website, SEO/SEM, paid media, email, and analytics, partnering with Marketing Services, Brand Engagement, Sales, ecommerce and tech teams to drive growth. The role is remote and requires strong leadership, cross-functional collaboration and a track record of delivering measurable results