Remote Director of ABM & Campaigns — Growth & Impact

Wilco

Covina (CA)

Remote

USD 180,000 - 230,000

Full time

2 days ago
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Benefits offered by this job

Remote-first culture
Flexible PTO
Health benefits
Parental leave
Equity

Job summary

Doppel is seeking a Director of ABM and Campaigns to own and scale our account-based marketing program from strategy to pipeline generation. You will partner with Sales, RevOps, and marketing to convert target accounts into qualified opportunities using AI-driven targeting and multi-channel campaigns.

You will design, implement, and measure ABM programs, ensuring alignment across paid, email, and lifecycle channels while collaborating with content, brand, and paid media to deliver a

Qualifications

  • 8+ years in B2B marketing with ABM or campaigns in SaaS/cybersecurity.
  • Deep experience designing and running ABM across paid, email, and sales-led channels.
  • Fluent with AI tools in marketing and AI-enabled workflows.
  • Proven pipeline ownership and account-level results.
  • Proficient with HubSpot and Salesforce; attribution-aware.

Responsibilities

  • Own the ABM and campaign program end to end.
  • Build multi-channel campaigns across direct mail, webinars, lifecycle, etc., moving accounts from signal to closed-won.
  • Partner with RevOps to refine intent signals and prioritization using AI.
  • Design measurement frameworks linking ABM to pipeline and revenue for accounts and programs.
  • Collaborate with paid media, content, and brand to ensure consistent, personalized account experiences.
  • Evolve the program maturity with AI tooling and market benchmarking.

Skills

ABM strategy
Campaign management
AI in marketing
Sales alignment
Analytics

Tools

HubSpot
Salesforce
Codex
Cowork
Clay

Job description

Doppel is seeking a Director of ABM and Campaigns to own and scale our account-based marketing program from strategy to pipeline generation. You will partner with Sales, RevOps, and marketing to convert target accounts into qualified opportunities using AI-driven targeting and multi-channel campaigns.

You will design, implement, and measure ABM programs, ensuring alignment across paid, email, and lifecycle channels while collaborating with content, brand, and paid media to deliver a

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