Remote Digital PR Lead: Outreach & Storytelling

Market My Market

Alton (IL)

Remote

USD 38,000 - 54,000

Part time

6 days ago

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Job summary

Market My Market is seeking a Digital PR Contractor to own end-to-end media outreach for a portfolio of legal, medical, and dental clients. You will build targeted media lists, craft pitches, and land coverage while reporting to the Director of PR.

The role offers remote work with growth opportunities into full-time positions based on performance. In this hands-on role, you will run daily outreach via Qwoted and journalist relationships, shape angles for expert commentary, coordinate with the

Qualifications

3–5 years in PR, digital PR, media relations, or journalism with hands-on outreach experience.
Proven placements you can point to with clear angles and outcomes.
Ability to generate multiple pitch ideas for a client and news cycle scenarios.

Responsibilities

Campaign Execution: manage end-to-end PR campaigns from brief to results.
Media Relationships & Outreach: build and maintain relationships with reporters and editors; proactive outreach and follow-up.
Pitch Writing & Storytelling: craft pitches tailored to outlets and angles.
Reactive Media: monitor news cycles and pitch timely angles to reporters.
Source Requests: respond to journalist requests on platforms like Qwoted.
Thought Leadership & Expert Positioning: frame client expertise for each opportunity and brief the content team.
Data-Led Campaigns: source data and shape angles around numbers.
Media List Building & Targeting: build targeted lists with tools and manual research.
Reporting: track coverage and outreach performance; report on effectiveness.
Competitive Intelligence: monitor competitor media coverage and identify opportunities.