Remote Digital PR Specialist — Storytelling & Outreach

Market My Market; Iowa; Remote; USD 38,000 - 54,000; Full time

Benefits offered by this job

Remote work

Job summary

Market My Market is seeking a Digital PR Contractor to own end-to-end media outreach for legal, dental, and medical clients. You will identify compelling angles, build targeted media lists, and craft pitches while maintaining strong journalist relationships.

This remote role reports to the Director of PR and offers potential for growth into full-time based on performance and company needs.

Qualifications

• 3–5 years in PR, digital PR, media relations, or journalism with hands-on outreach.
• Proven placements with a clear angle and ability to defend coverage.
• Generate multiple pitch ideas per client and news cycle.
• Strong, fast writing capable of simplifying complex topics.
• Ability to manage multiple campaigns and strict deadlines remotely.

Responsibilities

• Campaign Execution: Run PR campaigns from brief through outreach, follow-up, and results for multiple clients.
• Media Relationships & Outreach: Build real relationships with reporters, lead proactive outreach and follow-up.
• Pitch Writing & Storytelling: Write pitches tailored to outlets and angles for proactive and reactive opportunities.
• Reactive Media: Monitor news cycles and pitch timely angles to reporters.
• Source Requests: Respond to journalist queries on Qwoted and similar platforms.
• Thought Leadership: Frame client expertise for each opportunity and brief the content team.
• Data-Led Campaigns: Source datasets, shape angles, and write the story around numbers.
• Media List Building: Build targeted lists using Muck Rack, JournoFinder, and manual research.
• Reporting: Track coverage and outreach performance and report findings.
• Collaboration: Work with content, Client Experience, and PR leadership to align campaigns.

Skills

Outreach expertise

Writing skills

Remote work discipline

Team collaboration

Tools

Qwoted

Muck Rack

JournoFinder

Job description

Market My Market is seeking a Digital PR Contractor to own end-to-end media outreach for legal, dental, and medical clients. You will identify compelling angles, build targeted media lists, and craft pitches while maintaining strong journalist relationships.

This remote role reports to the Director of PR and offers potential for growth into full-time based on performance and company needs.