Remote Digital Marketing Manager

Jobot; Erie (Erie County); Remote; USD 120,000 - 150,000; Full time

Benefits offered by this job

Medical benefits

Vision benefits

Dental benefits

Life insurance

Short-term Disability

Long-term Disability

401(k) plan

Performance-based incentives

Remote work opportunities

Career growth opportunities

Job summary

An innovative cloud-native SaaS company is on the lookout for a skilled Digital Marketing Manager to enhance their digital presence and engagement strategies. This role is pivotal in driving brand awareness and lead generation through AI-driven marketing and advanced analytics. You will collaborate with industry leaders, utilize cutting-edge tools, and work in a remote-first environment, all while contributing to a rapidly growing enterprise. If you're passionate about data and eager to make a significant impact in digital marketing, this opportunity could be your next career milestone.

Qualifications

• 5+ years in digital marketing, especially in SaaS or tech environments.
• Expertise in AI-driven marketing and predictive analytics.

Responsibilities

• Develop and execute data-driven digital marketing strategies.
• Leverage AI tools to optimize campaign performance.

Skills

AI-driven marketing

SEO

PPC

Email marketing

Project management

Communication skills

Tools

HubSpot

Google Analytics

Google Ads

Marketo

Tableau

Job description

This range is provided by Jobot. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$120,000.00/yr - $150,000.00/yr

Are you a fit? Easy Apply now by clicking the "Easy Apply" button and sending us your resume.

A Bit About Us

About the Company
We are a rapidly growing cloud-native SaaS company that empowers data professionals with advanced tools to design, manage, and collaborate on data structures effortlessly. As we expand our market presence, we are seeking a highly technical and data-driven Digital Marketing Manager to elevate our digital presence and engagement strategies.

About The Role

We are looking for an experienced Digital Marketing Manager with a strong technical background, expertise in AI-driven marketing, and a deep understanding of marketing analytics. This role requires proficiency in automation tools, data visualization, and performance optimization to drive brand awareness, lead generation, and customer engagement. You will be responsible for planning, executing, and optimizing digital campaigns across multiple channels while integrating advanced analytics and AI-driven insights.

Why join us?

What We Offer
Competitive base salary + performance-based incentives aligned with customer retention and expansion.
Opportunity to work with some of the largest, most influential data-driven organizations globally.
Remote-first work environment with travel opportunities for key customer engagements.
Collaborate with industry leaders and a world-class product team at the forefront of data innovation.
Comprehensive benefits for employees and dependents including medical, vision, dental, life, Short-term Disability, Long-term Disability, and employer-sponsored 401(k).
Strong career growth trajectory in a rapidly scaling enterprise-first SaaS company.

Job Details

Key Responsibilities

1. Develop and execute data-driven digital marketing strategies to boost brand visibility, customer engagement, and lead generation.
2. Leverage AI-powered tools, machine learning models, and predictive analytics to optimize campaign performance and enable data-driven decision-making.
3. Implement and manage marketing automation workflows using HubSpot or similar platforms.
4. Oversee SEO/SEM strategies by conducting advanced keyword analysis, implementing technical SEO improvements, and utilizing automated reporting tools.
5. Design, execute, and refine paid advertising campaigns using advanced targeting strategies, A/B testing, and real-time bid optimization.
6. Develop performance dashboards to track key marketing KPIs and inform strategic decisions.
7. Manage and enhance content marketing efforts with a focus on data-driven insights, NLP-driven content recommendations, and AI-assisted copywriting.
8. Collaborate with developers and data engineers to integrate marketing analytics with internal data platforms.
9. Work closely with Customer Success, Sales, and Sales Operations teams to align marketing initiatives with customer needs and revenue goals.
10. Stay updated on industry trends, emerging AI technologies, and best practices in digital marketing, automation, and analytics.

Qualifications

1. 5+ years of experience in technical digital marketing, preferably in SaaS, tech, or data-driven environments.
2. Proficiency in AI-driven marketing strategies, machine learning models, and predictive analytics.
3. Hands-on experience with marketing automation tools, HubSpot, and advanced data visualization techniques.
4. Strong expertise in SEO, SEM, PPC, email marketing, and multi-channel attribution modeling.
5. Proficiency in digital marketing tools such as Google Analytics, Google Ads, HubSpot, Marketo, Tableau, and social media platforms.
6. Excellent project management and communication skills.
7. Ability to work independently and collaboratively in a fast-paced, highly technical environment.
8. Familiarity with databases, database modeling, data engineering, or related tech fields is a strong plus.

Jobot is an Equal Opportunity Employer. We provide an inclusive work environment that celebrates diversity and all qualified candidates receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.