Remote Digital Content Strategist

Advocate Health; United States; Teletrabalho; USD 79 171 000 - 131 952 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Health and welfare benefits

Educational assistance programme

Paid time off

Resumo da oferta

Advocate Health is seeking a Digital Content Specialist in Milwaukee, WI, offering a fully remote role for a large set of U.S. states. The role focuses on creating high-quality content across websites, blogs, and campaigns, ensuring a consistent voice and optimized delivery for diverse channels.

Requirements include a Bachelor's degree in Marketing or related field, plus ~2 years in Digital Marketing or Public Affairs. Knowledge of SEO, AEO, and Sitecore CMS is preferred. Travel is occasional.

Qualificações

• Bachelor's degree in Marketing or related field or Bachelor's in Public Relations or related field.
• Typically requires 2 years of experience in Digital Marketing, Digital Copywriting, Journalism or Public Affairs and Communications.
• Strong understanding of SEO and AI search (AEO) and digital platforms.

Responsabilidades

• Serve as digital content expert while partnering closely with the Digital Experience team.
• Research, conduct interviews, write and edit content optimized for organic and AI search and user experience for 30+ websites and other channels.
• Create and edit content to support messaging maps, content calendar, and division initiatives.
• Ensure content is on-brand, consistent in style and voice, and optimized for channels.
• Assist with large website migrations, including auditing and optimizing existing content.

Conhecimentos

SEO

AEO

Content creation

Editing

Storytelling

Strong written & verbal

CMS (Sitecore)

Formação académica

Bachelor's degree in Marketing or related field

Bachelor's in Public Relations or related field

Ferramentas

Sitecore

Descrição da oferta de emprego

Advocate Health is seeking a Digital Content Specialist in Milwaukee, WI, offering a fully remote role for a large set of U.S. states. The role focuses on creating high-quality content across websites, blogs, and campaigns, ensuring a consistent voice and optimized delivery for diverse channels.

Requirements include a Bachelor's degree in Marketing or related field, plus ~2 years in Digital Marketing or Public Affairs. Knowledge of SEO, AEO, and Sitecore CMS is preferred. Travel is occasional.