Remote Digital Analytics Specialist — Web Insights & Optimization

Cella Inc

Rahway (NJ)

On-site

USD 66,000 - 73,000

Full time

13 days ago

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Benefits offered by this job

Medical

Prescription

Dental

Vision

AD&D

Life insurance offerings

Short-term disability

401K plan

Job summary

Cella Inc. is seeking a Digital Analytics Specialist to provide data analysis for Global Enterprise Websites and internal communications.

You will steward analytics tools across Google Analytics, Data Studio, Power BI, and related platforms, surfacing insights to drive continuous improvement. The role requires handling stakeholder requests, performing data deep dives, and translating insights into actionable optimization strategies, while supporting AI initiatives within a 40-hour EST-aligned

Qualifications

Proven experience with Google Analytics, Looker Studio, Data Studio, and Power BI.
Strong SEO and GEO knowledge; Semrush experience.
Experience with AI analytics and AI-driven reporting.
Experience with email marketing analytics and understanding backend schema.

Responsibilities

Stakeholder Request Servicing: Handle incoming data and reporting requests efficiently.
Data Deep Dives & Insights: Perform due diligence within the data to uncover actionable insights and clearly state required next steps.
Optimization & Strategy: Translate insights into concrete recommendations to optimize content, improve overall performance, and set campaigns up for success.
Work closely with teams and support AI initiatives while maintaining core web analytics coverage.