Remote Demand Gen Specialist — B2B SaaS Growth

Openkrill; United States; Remote; USD 95,000 - 120,000; Full time

Benefits offered by this job

Employer paid group health insurance

401(k) plan with employer match

Flexible paid time off

Regular company-wide in-person events

Home office stipend

Job summary

SentiLink is seeking a Demand Generation Associate to plan and execute integrated marketing campaigns that build awareness, drive engagement, and generate qualified leads. The role focuses on multi-channel demand generation across email, webinars, and digital channels, nurturing prospects through the buyer's journey.

This is a remote, U.S.-based position that collaborates with Sales and content teams, uses marketing automation tools, and emphasizes data-driven improvements.

Qualifications

• 3+ years in demand generation, digital marketing, or a related field, preferably B2B SaaS.
• Experience driving campaigns with measurable results.
• Familiarity with marketing automation platforms, CRMs, and analytics tools.
• Experience using webinars and multi-channel campaigns.
• Strong written and verbal communication and an analytical mindset.

Responsibilities

• Plan and execute demand generation campaigns across email, webinar, website, and nurture channels.
• Coordinate timelines, assets, and deliverables to ensure campaigns launch on schedule.
• Build and manage targeted campaigns using marketing automation tools.
• Support lead scoring, segmentation, and nurturing programs.
• Collaborate with Sales and content teams to maintain messaging and branding.
• Analyze campaign performance and propose optimization opportunities.

Skills

Communication skills

Analytical mindset

Project management

Time management

Team collaboration

Tools

HubSpot

Salesforce

Google Analytics

Webinar platforms

CRM systems

Job description

SentiLink is seeking a Demand Generation Associate to plan and execute integrated marketing campaigns that build awareness, drive engagement, and generate qualified leads. The role focuses on multi-channel demand generation across email, webinars, and digital channels, nurturing prospects through the buyer's journey.

This is a remote, U.S.-based position that collaborates with Sales and content teams, uses marketing automation tools, and emphasizes data-driven improvements.