Remote Creative Strategy Director — Performance Ads

Darkroom; New York (NY); On-site; USD 160,000 - 175,000; Full time

Benefits offered by this job

Unlimited PTO

Remote-first culture

Health, dental, vision coverage

401(k) with company match

Job summary

Darkroom is seeking a visionary creative leader to develop ad concepts for digital paid media across Meta, TikTok, YouTube, and more. You’ll balance performance frameworks, creative testing, and world-building assets while leading Designers and Editors to deliver a high volume of assets.

The role emphasizes AI-powered strategies, rapid iteration, and executive presentation to clients. Remote-friendly with EST alignment, you’ll drive quality and speed in a fast-growing team.

Qualifications

• 2+ years in a Director-level or equivalent leadership role overseeing creative strategy and performance marketing results.
• 4+ years of creative strategy work on performance ad programs, including short-form video and static formats.
• Portfolio showing performance context with short-form video, motion, and static ads.

Responsibilities

• Lead high-tempo creative strategy and direction for full-funnel ad programs (Meta, TikTok, YouTube, Amazon, Display).
• Own the creative end-to-end: concept, testing, and iteration, not just strategy.
• Mentor designers and editors to deliver high-volume, data-backed ad concepts.
• Translate performance data into compelling ad concepts using metrics like CTR and CPA.
• Design scalable processes and testing frameworks to grow the department headcount and volume.

Skills

Creative leadership

Team management

Performance marketing

Data-informed decision making

Tools

Figma

Photoshop

Illustrator

Job description

Darkroom is seeking a visionary creative leader to develop ad concepts for digital paid media across Meta, TikTok, YouTube, and more. You’ll balance performance frameworks, creative testing, and world-building assets while leading Designers and Editors to deliver a high volume of assets.

The role emphasizes AI-powered strategies, rapid iteration, and executive presentation to clients. Remote-friendly with EST alignment, you’ll drive quality and speed in a fast-growing team.