Remote Creative Strategist: AI-Driven Paid Social

Besque; Spain (TX); On-site; USD 87,000 - 104,000; Full time

Benefits offered by this job

Fully remote

Job summary

Besque, a premium British botanical skincare brand, is hiring a Creative Strategist to join an AI-forward creative operation in e-commerce. This role focuses on paid social campaigns, developing concepts, writing briefs for AI-generated assets, and turning data into insights.

You will work hands-on daily on Meta and TikTok campaigns, analyze performance, iterate based on hypotheses, and contribute to a fast-scaling team that values curiosity, strong writing, and self-starting work.

Qualifications

• 2+ years in creative strategy or performance creative for paid social.
• Analytical and creative mind with curiosity about why an asset worked.
• Experience with AI creative tools and experimentation.

Responsibilities

• Develop creative concepts, angles, and hooks for Meta and TikTok campaigns.
• Write briefs for AI image/video generation and manage asset output.
• Analyze data to extract insights and inform optimization.
• Track performance, form hypotheses, and iterate using results.
• Produce daily hand-on work: hooks, copy variants, briefs, QC assets.
• Contribute to testing pipelines and share learnings.

Skills

Paid social strategy

AI content tools

Creative writing

Data analysis

Self-starter

Job description

Besque, a premium British botanical skincare brand, is hiring a Creative Strategist to join an AI-forward creative operation in e-commerce. This role focuses on paid social campaigns, developing concepts, writing briefs for AI-generated assets, and turning data into insights.

You will work hands-on daily on Meta and TikTok campaigns, analyze performance, iterate based on hypotheses, and contribute to a fast-scaling team that values curiosity, strong writing, and self-starting work.