Remote Content Marketing Manager: Multi-Format & SEO

Higher Logic; United States; Remote; USD 70,000 - 100,000; Full time

Benefits offered by this job

Health benefits

401(k) plan with employer match

Disability insurance

Remote work

Growth opportunities

Job summary

Higher Logic is seeking a Content Marketing Manager to create engaging content for associations and B2B audiences. You will write, edit, and publish blog posts, ebooks, guides, and webinars while shaping the editorial calendar.

You will also manage social channels and collaborate with designers, SMEs, and marketing peers to optimize discoverability and impact. A strong writer with SEO and AI tooling experience is ideal.

Qualifications

• 3+ years in content marketing, editorial, or related field.
• Experience writing/editing long- and short-form content for multiple formats.
• Working knowledge of SEO and applying it to content creation.
• Comfort using AI-powered tools to accelerate content development while ensuring quality.
• Ability to translate complex topics into accessible content.
• Strong project management and organizational skills.
• Ability to work independently and collaborate with diverse stakeholders.
• Bachelor’s degree in marketing/communications/journalism or equivalent.

Responsibilities

• Create blog posts, ebooks, guides, webinar content, website copy, and social content.
• Contribute ideas to editorial calendar based on audience needs and industry trends.
• Manage content projects from concept through publication and promotion.
• Oversee organic social media content planning, writing, scheduling, and reporting.
• Create social media carousels, short videos, and visual content using templates.
• Interview SMEs to translate complex ideas into clear content.
• Adapt messaging for audiences and channels while preserving brand voice.
• Apply SEO best practices to content planning and production.
• Manage freelance writers and external partners with briefs and quality standards.
• Review content performance to identify improvements.
• Collaborate with demand generation, product marketing, and design teams.

Skills

Content marketing

Editing

SEO

Writing

Project management

Cross-functional collaboration

Editorial judgment

AI tools

WordPress

Education

Bachelor's degree or equivalent

Tools

Semrush

GA4

HubSpot

Salesforce

Hootsuite

Canva

ChatGPT

Riverside

Job description

Higher Logic is seeking a Content Marketing Manager to create engaging content for associations and B2B audiences. You will write, edit, and publish blog posts, ebooks, guides, and webinars while shaping the editorial calendar.

You will also manage social channels and collaborate with designers, SMEs, and marketing peers to optimize discoverability and impact. A strong writer with SEO and AI tooling experience is ideal.