Remote CMO — Fertility Growth & Patient Acquisition

Ivy Fertility Services, LLC; Los Angeles (CA); À distance; USD 250 000 - 350 000; Plein temps

Résumé du poste

Ivy Fertility is seeking a Chief Marketing Officer to guide a national multi-clinic fertility practice. The role blends executive leadership with data-driven patient acquisition, overseeing paid media, SEO/SEM, content, CRM, and physician-referral programs.

You will lead a high-visibility marketing organization that drives demand, manages multi-location campaigns, and partners with clinical and operations leadership to optimize capacity and scheduling.

Qualifications

• 15+ years in marketing leadership.
• distance:10
• Experience driving enterprise growth at scale.

Responsabilités

• Lead national multi-clinic patient acquisition strategy.
• Own top of funnel and revenue metrics (volume, CPA, ROAS).
• Manage marketing budget across channels and partners.
• Ensure HIPAA/FTC/compliance in all campaigns.
• Build analytics function with attribution modeling and dashboards.
• Develop and mentor internal teams and external agencies.

Connaissances

Executive leadership

Healthcare marketing

Digital performance marketing

Measurement & attribution

Multi-location marketing

Budget management

Partnerships/B2B

Formation

Bachelor's degree

Outils

CRM systems

SEO/SEM tools

Description du poste

Ivy Fertility is seeking a Chief Marketing Officer to guide a national multi-clinic fertility practice. The role blends executive leadership with data-driven patient acquisition, overseeing paid media, SEO/SEM, content, CRM, and physician-referral programs.

You will lead a high-visibility marketing organization that drives demand, manages multi-location campaigns, and partners with clinical and operations leadership to optimize capacity and scheduling.