Remote Category Strategy & Shopper Insights Lead
Church & Dwight Co., Inc.
Don’t send a generic resume — generate a resume and cover letter tailored to this exact role.
Job summary
Church & Dwight Co., Inc. is seeking a Category Management and Shopper Insights Manager to lead Meijer across all Church & Dwight categories and support Publix in selected household and personal care lines.
The role blends advanced analytics and strategic storytelling to translate data into clear, persuasive recommendations. You will partner with Sales, Marketing and Customer teams to drive category growth and build platforms that strengthen retailer partnerships.
Qualifications
- Bachelor’s degree required.
- 8+ years in the CPG industry.
- 5+ years in a Shopper Insights/Category Management role in the CPG industry.
- Nielsen and/or Circana syndicated data experience required.
- Advanced analytical capabilities required.
- Loyalty card experience is a plus.
Responsibilities
- Translate data and shopper insights into clear, compelling category stories.
- Develop category growth platforms aligned to SBUs and key customers.
- Collaborate with Brand, Sales Strategy, and Key Account teams to embed insights into go-to-market strategies.
- Lead customer-facing category reviews, line reviews, and strategic planning sessions.
- Synthesize multiple data streams into cohesive narratives and actionable recommendations.
Skills
Education
Tools
Job description
Church & Dwight Co., Inc. is seeking a Category Management and Shopper Insights Manager to lead Meijer across all Church & Dwight categories and support Publix in selected household and personal care lines.
The role blends advanced analytics and strategic storytelling to translate data into clear, persuasive recommendations. You will partner with Sales, Marketing and Customer teams to drive category growth and build platforms that strengthen retailer partnerships.
'/%3e%3cpath%20d='M101.744%2012.4726L102.894%2016.1947L99.0021%2013.2201L101.744%2012.4726ZM105.3%208.40937H100.488L99.0026%203.59473L97.5116%208.41047L92.7%208.40385L96.5965%2011.3834L95.1055%2016.1942L99.0021%2013.2196L101.408%2011.3834L105.3%208.40992V8.40937Z'%20fill='white'/%3e%3cdefs%3e%3clinearGradient%20id='paint0_linear_5593_1381'%20x1='90'%20y1='9.44471'%20x2='99'%20y2='9.44471'%20gradientUnits='userSpaceOnUse'%3e%3cstop%20stop-color='%2300AD70'/%3e%3cstop%20offset='0.998594'%20stop-color='%2300B67A'/%3e%3cstop%20offset='1'%20stop-color='%23DCDCE6'/%3e%3c/linearGradient%3e%3c/defs%3e%3c/svg%3e){kind=small}
