Remote AI-Driven Growth Marketing Manager

SAFR from RealNetworks

Seattle (WA)

Teletrabalho

USD 110 000 - 120 000

Tempo integral

Há 8 dias

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Vantagens oferecidas por esta oferta de emprego

Bonus potential
Remote-friendly environment

Resumo da oferta

SAFR from RealNetworks is seeking a Growth Marketing Manager to build and drive pipeline for our retail-focused SaaS products. This remote US role entails developing and executing multi-channel demand generation programs in close partnership with Sales, SDRs, and executive leadership.

You’ll own campaigns, webinars, ABM programs, nurture journeys, and SDR enablement to consistently generate qualified opportunities, using AI to optimize performance and measure ROI across channels.

Qualificações

  • 5+ years of B2B demand generation experience.
  • Experience building integrated campaigns for SaaS products.
  • AI-native marketer who routinely leverages generative AI tools to accelerate campaign development and improve performance.
  • Demonstrated success generating measurable pipeline through multi-channel marketing programs.
  • Demonstrated ability to build demand generation programs in a lean environment, without relying on large paid media budgets or fully built marketing infrastructure.
  • Experience contributing beyond demand generation to broader marketing execution in a small or lean marketing organization.
  • Experience with account-based marketing (ABM).
  • Strong experience with HubSpot or other marketing automation platform (Marketo, Pardot or similar).
  • Experience partnering closely with SDR and sales organizations.
  • Strong analytical skills with experience measuring campaign ROI and pipeline performance.
  • Excellent project management and organizational skills.
  • Ability to manage multiple campaigns simultaneously.
  • Experience marketing to retailers or physical security technology buyers, preferrable

Responsabilidades

  • Develop and execute multi-channel demand generation campaigns that create qualified pipeline across multiple retail segments.
  • Plan and deliver webinars that educate prospects and generate qualified leads.
  • Plan and execute account-based marketing (ABM) programs targeting strategic accounts.
  • Identify and prioritize target accounts in partnership with Sales.
  • Own campaign calendars and execution from planning through measurement.
  • Partner closely with Marketing to translate messaging into executable campaigns.
  • Coordinate with SDRs and Sales to align campaign activity, outreach, and follow-up.
  • Support social, digital, event, and other marketing execution that directly supports awareness, engagement, or demand.
  • Contribute to broader SAFR Guard marketing priorities as needed, including content, messaging, website, and other go-to-market execution.

Conhecimentos

B2B demand gen
SaaS campaigns
AI-driven marketing
Multi-channel campaigns
Lean marketing
ABM
HubSpot
Sales alignment
ROI analytics
Project management
Retailers/physical security buyers
B2B demand gen (5+ years)

Ferramentas

HubSpot
Marketo
Pardot
Salesforce

Descrição da oferta de emprego

SAFR from RealNetworks is seeking a Growth Marketing Manager to build and drive pipeline for our retail-focused SaaS products. This remote US role entails developing and executing multi-channel demand generation programs in close partnership with Sales, SDRs, and executive leadership.

You’ll own campaigns, webinars, ABM programs, nurture journeys, and SDR enablement to consistently generate qualified opportunities, using AI to optimize performance and measure ROI across channels.

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