Remarketing Analyst

Hertz; Estero (FL); Hybrid; USD 54,000 - 66,000; Full time

Benefits offered by this job

Paid Time Off

Medical, Dental & Vision

401(k) matching

Parental Leave

Employee Assistance Program

Educational Reimbursement

Discounts

Job summary

Hertz is seeking a Remarketing Analyst in Estero, FL to evaluate lead generation, prospect engagement, and sales performance, delivering in-depth reporting and actionable insights to drive growth.

The role requires 1–2 years of data analysis experience, a Bachelor’s degree, and strong Excel, PowerPoint, and Tableau skills. You’ll partner with Marketing, Operations, and Finance to optimize campaigns and oversee online listings for new locations.

Qualifications

• 1-2 years of data analysis experience and insights.
• Bachelor's degree in Business, Finance, CS, Analytics, or related field.
• Experience with lead generation, sales metrics.
• Experience collaborating with cross-functional teams.
• Advanced Excel and Tableau proficiency.
• Excellent communication and data storytelling.
• Ability to manage multiple projects in a fast-paced environment.

Responsibilities

• Generate daily, weekly, and monthly reports to aid decisions across Operations, Marketing, and Finance.
• Automate and maintain reporting structure.
• Collaborate with Project Managers on retail expansion for online presence.
• Evaluate changes in leads and sales; propose growth ideas.
• Monitor ad spend vs per-vehicle cost with Ecommerce Manager.
• Manage used vehicle listings partnerships and ROI-driven offerings.
• Analyze regional trends to support remarketing initiatives.

Skills

Data analysis

Lead generation metrics

Cross-functional collaboration

Strong communication

Problem solving

Attention to detail

Time management

Analytical mindset

Education

Bachelor's degree in Business, Finance, CS, Analytics or related field

Tools

Excel

PowerPoint

Tableau

Job description

A Day inthe Life:

The Remarketing Analyst plays a key role in evaluating lead generation, prospect engagement, and sales performance to drive business growth. This position is responsible for delivering in-depth reporting, analytics, and actionable insights that support data-driven decision making, optimize lead generation strategies, and provide the team with the tools needed to achieve business objectives.

The starting salary for this role is $60K;commensuratewith experience.

WhatYou’llDo:

• Generate consistent daily, weekly, and monthly reporting to assist the Operations, Marketing, and Finance departments in making key decisions to boost sales and efficiencies.
• Automate and maintain reporting current and new structure
• Collaborate with Project Managers and relevant parties responsible for retail expansion to guarantee notable and accurate online presence for all new locations.
• Evaluate changes in leads and sales as well as implement new ideas or solutions to increase growth
• Communicate with the Ecommerce Manager to monitor advertising spend against the assigned per vehicle cost.
• Manage the Used Vehicle Listings (CarGurus, Autotrader, Cars.com, etc.) day to day partnerships and efficiencies and analyze then implement new product offerings with positive ROI.
• Identify and examine geographic regional trends to support in remarketing initiatives.
  

WhatWe’reLooking For:

• 1-2 years of experience managing and analyzing data to provide insights, identify trends, and support strategic decision-making.
• Bachelor's degree in Business, Finance, Computer Science, Analytics, or a related field.
• Demonstrated understanding of lead generation, sales performance, and customer acquisition metrics.
• Experience collaborating with cross-functional teams to achieve business objectives.
• Strong analytical and problem-solving skills with a data-driven mindset.
• Advanced proficiency in Microsoft Excel, PowerPoint, and Tableau.
• Excellent communication skills with the ability to translate complex data into actionable business insights.
• Ability to collaborate effectively with third-party vendors, suppliers, and business partners to achieve desired outcomes.
• Highly organized with the ability to manage and prioritize multiple projects in a fast-paced environment.
• Proven experience analyzing key performance metrics related to digital marketing, lead generation, and sales.
• Design, develop, and maintain reports and dashboards that support business performance tracking and decision-making.
• Exceptional attention to detail and ability to respond effectively to urgent or last-minute requests.
• Strong sense of accountability, ownership, and follow-through.
• Demonstrated reliability, professionalism, and strong work ethic.

WhatYou’llGet:

• Up to40% offthe base rate ofany standard Hertz Rental
• Paid Time Off
• Medical, Dental & Vision plan options
• Retirement programs, including 401(k) employer matching
• Paid Parental Leave & Adoption Assistance
• Employee Assistance Program for employees & family
• Educational Reimbursement & Discounts
• Voluntary Insurance Programs - Pet, Legal/Identity Theft, Critical Illness
• Perks & Discounts –Theme Park Tickets, Gym Discounts & more

#ZIP