Regional Web Strategy Lead, Global Markets

Samsara; Chicago (IL); Remote; USD 120,000 - 160,000; Full time

Benefits offered by this job

Flexible working

Job summary

The Sr. Regional Web Strategy Manager at Samsara will own the strategy, roadmap, and performance of regional websites across MX, CAN, and EMEA markets, aligning experiences to how buyers research, evaluate, and buy.

You will partner with Brand, Content, Product Marketing, Growth, and Web Engineering to shape the global web presence. Applicants in the US can work remotely with regional scope, and you’ll lead complex web initiatives from concept through launch, driving experimentation, SEO, and

Qualifications

• 5+ years in web product management, digital experience, or web strategy with ownership of a high-traffic site roadmap.
• Experience owning web experiences in multiple international markets with in-market localization.
• Track record of running a web experimentation program and measuring impact.
• Working knowledge of web analytics and experimentation tools and building measurement structures.

Responsibilities

• Own the strategy and roadmap for Samsara's regional websites across markets, defining build order and rationale.
• Define success metrics, targets, and reporting for regional web performance.
• Collaborate with designers, engineers, content strategists, and regional marketers to set direction and unblock delivery.
• Build and run the regional site experimentation program (CRO, testing, personalization).
• Drive SEO and AI use case exploration to improve regional site management.

Skills

Web product management

Digital experience

Executive communication

Influence without authority

AI workflows

Tools

Google Analytics

Mixpanel

Tableau

Job description

The Sr. Regional Web Strategy Manager at Samsara will own the strategy, roadmap, and performance of regional websites across MX, CAN, and EMEA markets, aligning experiences to how buyers research, evaluate, and buy.

You will partner with Brand, Content, Product Marketing, Growth, and Web Engineering to shape the global web presence. Applicants in the US can work remotely with regional scope, and you’ll lead complex web initiatives from concept through launch, driving experimentation, SEO, and