Regional Sales Manager

Better Earth; Florida; Remote; USD 90,000 - 130,000; Full time

Job summary

Better Earth, a mission-driven sustainable packaging company, is seeking a Regional Sales Manager to own the Bahamas distributor relationship while expanding opportunities across Florida, the Caribbean, Puerto Rico, and South America.

You will lead one in-market direct report, drive revenue and gross margin, and partner with cross-functional teams to deliver strong customer outcomes. This is a field-oriented role with weekly travel and international trips.

Qualifications

• 5+ years of B2B sales, strategic account management, foodservice or packaging experience.
• Proven success managing a major distributor or key account.
• Foodservice distribution experience preferred.
• Bachelor’s degree preferred; equivalent relevant experience will be considered.
• Strong negotiation and customer relationship skills.

Responsibilities

• Lead day-to-day relationship with a major distributor account in The Bahamas.
• Achieve revenue, gross margin, retention, product expansion, and growth objectives.
• Manage one in-market direct report for distributor sales rep support and operator selling.
• Develop strategic account plans including growth priorities, pricing, forecasting, and measurable objectives.
• Travel regularly to Florida, Caribbean, Puerto Rico, and South America to grow and protect the account.

Skills

B2B sales

Strategic account management

Foodservice experience

Negotiation

CRM platforms

ERP systems

Microsoft 365

Communication skills

Education

Bachelor’s degree preferred

Tools

CRM platforms

ERP systems

Microsoft 365

Job description

Location: Remote / Field-Based — South Florida preferred; candidates located as far north as the Tampa area may be considered

Employment Type: Full-Time

Reports To: Vice President of Sales

Start Date: Immediate

About the Role

Better Earth is a mission-driven sustainable packaging company focused on creating environmentally responsible alternatives that help reduce waste and support a circular economy. Driven by our core pillars of sustainability, innovation, and experience, we are looking for collaborative, adaptable team members who are excited to build relationships, solve problems, grow the business, and advance our mission.

We are seeking a high-energy, relationship-driven Regional Sales Manager to lead one of Better Earth’s most important customer relationships while developing new business opportunities across Florida, the Caribbean, Puerto Rico, and South America.

This role will serve as the primary commercial owner of a major distributor account in The Bahamas, with responsibility for strengthening the strategic partnership, protecting and growing existing business, expanding product penetration, and delivering measurable revenue and gross margin performance. The RSM will also lead one in-market direct report supporting distributor sales representatives and operator selling.

This is a highly field-oriented role requiring frequent travel, including weekly travel and regular overnight/international travel. A valid passport is required and must be maintained throughout employment.

What You’ll Do

• Own the day-to-day and strategic relationship with a major foodservice distributor account in The Bahamas, building strong partnerships across multiple levels of the organization.
• Achieve revenue, gross margin, retention, product expansion, and growth objectives for the account.
• Lead and manage one in-market direct report responsible for distributor sales rep support and operator selling.
• Develop and execute strategic account plans, including growth priorities, pricing and margin opportunities, forecasting, and measurable account objectives.
• Identify and convert new opportunities within one of our major foodservice distributors to increase adoption of Better Earth products.
• Develop new business opportunities across Florida, the Caribbean, Puerto Rico, and South America.
• Build relationships with end users, distributors, brokers, and other strategic partners.
• Maintain a strong in-market presence through customer meetings, field visits, business reviews, trainings, trade shows, and industry events.
• Serve as a sustainability educator and effectively communicate Better Earth’s environmental and regenerative circularity value proposition.
• Maintain consistent CRM activity, accurate forecasts, and timely communication of customer needs, risks, opportunities, and competitive intelligence.
• Partner cross-functionally with Customer Experience, Operations, Supply Chain, Finance, Sustainability, and leadership to deliver strong customer outcomes.

Your Fit for Better Earth & the Role

You’re a go-getter who is self-motivated, organized, resourceful, and comfortable taking ownership. You’re a people person who can build authentic relationships and confidently tell the Better Earth story.

You’re comfortable controlling a room, navigating objections and negotiations, and managing complex customer conversations. Revenue, margin, and growth goals motivate you, and you know how to connect customers, partners, products, processes, and market insights to create opportunities.

Most importantly, you believe business can help solve big problems and understand the role sales can play as an educator, storyteller, and solutions provider.

What You Bring

• 5+ years of B2B sales, strategic account management, foodservice, distribution, and/or packaging experience
• Demonstrated success managing and growing a major distributor, strategic, or key account
• Foodservice distribution experience strongly preferred
• Bachelor’s degree preferred; equivalent relevant experience will be considered
• Strong strategic account management, negotiation, communication, and customer relationship skills
• Business acumen and comfort working with revenue, margin, pricing, forecasting, and account-performance metrics
• Experience using CRM platforms, ERP systems, Microsoft 365, and related sales technologies
• Bilingual English/Spanish communication skills preferred
• Valid driver’s license
• Valid passport and ability to travel internationally frequently
• Ability to travel weekly and accommodate regular overnight travel based on customer and business needs

Compensation

Better Earth offers a competitive base salary, commensurate with experience and qualifications, plus an annual performance-based incentive tied primarily to KPI results and agreed business development objectives.

Compensation and Pay Equity Commitment

Better Earth is committed to fair and equitable compensation practices. We evaluate candidates based on their skills, experience, qualifications, and the position's requirements.

Compensation decisions are based on relevant market data, internal equity, experience, qualifications, and the role's responsibilities. Better Earth does not request or consider a candidate’s current or prior compensation when making compensation decisions.