Regional Marketing Strategist: HCP & Brand Programs

VetJobs; Chicago (IL); On-site; USD 166,000 - 202,000; Full time

Job summary

Bristol Myers Squibb is seeking a skilled brand strategist to manage speaker programs and advisory boards in a fully on-site Chicago role. You will coordinate physician discussions and identify compliant speaker activities across regions, partnering with cross-functional teams to ensure quality, compliant programs.

The role requires a Bachelor’s degree and strong experience in HCP engagement, with exposure to promotional materials and Speaker management.

Qualifications

• Bachelor's degree required.
• Experience in managing HCP speakers and advisory boards.
• Knowledge of compliance and industry guidelines.
• Experience in brand strategy and advisory boards.

Responsibilities

• Develop and execute brand strategy with cross-functional teams.
• Support advisory boards and identify HCP consultants.
• Lead regional and national physician discussions using approved messaging.
• Coordinate 1:1 meetings with HCPs and attend congress sessions.
• Ensure compliant delivery of speaker programs and training.
• Collaborate with Home Office and regional teams on strategy and messaging.

Skills

Brand strategy

Speaker management

Cross-functional collaboration

Compliance and integrity

HCP engagement

Education

Bachelor's degree

Job description

Bristol Myers Squibb is seeking a skilled brand strategist to manage speaker programs and advisory boards in a fully on-site Chicago role. You will coordinate physician discussions and identify compliant speaker activities across regions, partnering with cross-functional teams to ensure quality, compliant programs.

The role requires a Bachelor’s degree and strong experience in HCP engagement, with exposure to promotional materials and Speaker management.